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Italy

Market research on consumer products, commercial industries, demo...

Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Italy. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.

Country Report

Toys and Games in Italy

May 2024

Toys and games in Italy proved to be a robust industry in 2023, despite the declining value sales of some traditional toy and game products. With the rate of inflation falling slightly, consumer spending showed some improvement for affordable…

USD 2,450
Country Report

Other Pet Food in Italy

Apr 2024

Other pet food registered a slight decline in retail volume terms in 2023 although this was supplemented by an increase in current value terms, with value growth boosted by price increases implemented by companies in response to rising costs. Despite…

USD 1,195
Country Report

Soft Drinks Packaging in Italy

Apr 2024

While the 1,500ml bottle is the most popular size in bottled water and 500ml is the most widely used size among the smaller pack types in this category, there has been strong growth recorded by smaller pack sizes in bottled water, such as 250ml or…

USD 990
Country Report

Tissue and Hygiene in Italy

Mar 2024

Tissue and hygiene continued to see healthy value growth in Italy in 2023, supported by inflationary pressures which have pushed up unit prices. Meanwhile, this same inflationary environment is causing price-sensitivity in consumers, thus, many…

USD 2,750
Country Report

Retail E-Commerce in Italy

Mar 2024

Retail e-commerce in Italy posted a relatively moderate increase in current value terms in 2023, with growth largely driven by foods, beverages and beauty products. After a steep increase in market penetration of fast moving consumer goods sold…

USD 990
Country Report

Men's Grooming in Italy

May 2024

Men’s grooming recorded dynamic growth in current value terms for the third consecutive year in 2023, mainly led by significant price hikes across all product categories. This surge can be attributed to inflationary pressures, which prompted…

USD 1,195
Country Report

General Merchandise Stores in Italy

Mar 2024

General merchandise stores recorded dynamic double-digit growth in current value terms in 2022 with department stores and variety stores both seeing elevated sales. This performance was backed by a renewed sense of optimism as concerns around the…

USD 990
Country Report

Self-Service Cafeterias in Italy

Feb 2024

After a strong recovery in demand in 2022 as COVID-19 measures were relaxed the number of transactions through self-service cafeterias started to decline again in 2023. This decline was in part due to the fact that more consumers are now spending at…

USD 1,195
Country Report

Full-Service Restaurants in Italy

Feb 2024

Full-service restaurants continued on the path to recovery after the pandemic with the category seeing an increase in the number and value of transactions, although the number of outlets continued to decline. Eating out at full-service restaurants is…

USD 1,195
Country Report

Mass Beauty and Personal Care in Italy

May 2024

Mass beauty and personal care registered strong growth in current value terms in 2023, with this coming on the back of high price increases. With inflation raising production costs most players were pushed to raise their prices. High inflation not…

USD 1,195
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