Italy

Market research on consumer products, commercial industries, demo...

Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Italy. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.

Country Report

Childrenswear in Italy

Nov 2023

Childrenswear suffered a disruption, but less so compared with menswear and womenswear, in 2020, in the wake of the outbreak of Coronavirus (COVID-19). This was partly because parents tend to prioritise goods for their children, but also because…

USD 1,195
Country Report

Analgesics in Italy

Sep 2023

Analgesics is expected to see a single-digit growth in current value terms in 2023. Sales are benefiting from the stable demand for analgesics and unit price increases linked to rising price lists as a result of the higher cost of production faced by…

USD 1,195
Country Report

Mobility in Italy

Sep 2023

2022 was a year of overall stagnation for mobility in Italy. The increase in fuel prices, the high inflation in the Eurozone, as well as some persisting health concerns have slowed growth rates across nearly all mobility segments. While light vehicle…

USD 1,650
Country Report

Airlines in Italy

Sep 2023

Airlines is seeing strong growth in 2023 both in terms of the number of passengers but also in terms of value sales. New routes, more connections and a stronger presence in Italy is all fuelling the dynamic growth being recorded by airlines, with…

USD 1,195
Country Report

Headphones in Italy

Jul 2023

Sales of headphones in Italy are benefiting from the growth of the sports and health industries. As consumers increase their participation in regular sports and physical exercise, they are making greater use of headphones on the go, particularly…

USD 1,100
Country Report

PEST Analysis: Italy

Jun 2023

Italy’s high public debt is a threat to stability and negatively affects economic freedom, but anti-corruption legislation has been reinforced. Economic growth is forecast to be subdued, as rising borrowing costs bite, and foreign investment is…

USD 350
Country Report

Cigars, Cigarillos and Smoking Tobacco in Italy

Jun 2024

Sales in cigars, cigarillos and smoking tobacco in Italy were supported by the positive performance of smoking tobacco in 2023. Indeed, smoking tobacco managed to achieve positive volume sales, as well as value sales, due to such products offering a…

USD 1,195
Country Report

Apparel and Footwear Specialists in Italy

Mar 2024

Apparel and footwear specialists continued to record single-digit growth in current value terms in 2023 as the category continued on the path to recovery. Despite this sales remained lower than pre-pandemic levels as elevated inflation and a sharp…

USD 1,195
Country Report

Mass Beauty and Personal Care in Italy

May 2024

Mass beauty and personal care registered strong growth in current value terms in 2023, with this coming on the back of high price increases. With inflation raising production costs most players were pushed to raise their prices. High inflation not…

USD 1,195
Country Report

Bottled Water in Italy

Dec 2023

Even bottled water sales are falling into a slump in off-trade volume terms in 2023, although this is expected to be remedied over the coming years as the category inches its way back into small, expected, positive growth. The same cross-category…

USD 1,195
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