Ireland

Weight management and wellbeing continues to face decline as more consumers are sceptical about the efficacy of using such products, with some concerns about unpleasant or harmful side effects. Many Irish consumers now understand that only physical…

The pandemic period led to unhealthier lifestyles for a large number of Irish consumers, with some returning to smoking regular cigarettes as retail outlets selling vapes and other alternatives were closed. The stress and anxiety related to the…

Rice, noodles and pasta saw a significant shift towards healthier options in 2023. Irish consumers increasingly sought wholewheat pasta, brown rice and quinoa noodles, reflecting growing awareness of the importance of a balanced diet and the benefits…

The war in Ukraine continued to impact cooking ingredients and meals in 2023 by affecting the availability and prices of key ingredients, particularly sunflower oil and seeds. Irish food manufacturers have assessed the medium-term effects of the…

Over the course of 2023, Danone UK & Ireland was heavily focused on enhancing the health and wellness aspects of its consumer portfolio of brands. This move was taken in response to the growing demand among the Irish population for healthier food and…