Indonesia

Countlines packaging was recording some of the strongest growth in confectionery packaging in Indonesia in 2022 as it typically includes individually wrapped chocolates or candies to cater to the trend of convenient, on-the-go consumption. As urban…

Retail volume sales of consumer appliances in Indonesia witnessed more robust growth in 2023, when compared to the previous year. This was attributable to a gradual improvement in consumer purchasing power, thanks to better economic conditions,…

Consumer credit gross lending has experienced further strong growth in 2023, along similar lines to the previous year. The main factor behind this growth has been the improvement in economic conditions as a result of increased community mobility…

In 2023 Indonesia’s economic landscape is showing an enduring resilience coupled with promising prospects, standing strong amid global economic shifts. The Minister of Finance stated in the year that macroeconomic variables, fiscal and monetary…

The Indonesian tourism industry experienced a strong rebound in 2023, and this served to boost the number of transactions made in travel, lodging and leisure locations. According to official sources, more than 11 million international tourists…

Consumer foodservice in Indonesia saw another year of positive growth in 2023, although current value sales remained well below pre-pandemic levels. Demand slumped in 2020, as the Community Activities Restrictions Enforcement (PPKM) put in place to…

Overall consumer health is set to maintain growth in current value terms in 2023, although this is expected to be slower than in the previous three years. The pandemic has ceased to have a notable impact in Indonesia, and there are many categories…

The consumer lending category has experienced another strong performance in Indonesia in 2023. Gross lending has shown further positive growth during the year, along similar lines to 2022. Improving economic conditions as a result of people's…

Contact lenses is set to see current value growth in Indonesia in 2024. In an era in which self-expression is key, the younger generation often look for ways to stand out and express their personalities through style and appearance. To do so they…

Convenience retailers saw current value growth in Indonesia in 2023. Urbanisation is a key factor influencing the growth of convenience stores in the country. Many people move to big cities in search of work or education, and they need places to shop…

Discounting activities, consumers’ busier lifestyles and demand for more convenient, practical cooking solutions, especially amongst middle to upper income consumers, spurred growth in cooking ingredients and meals in Indonesia in 2023. Considerable…

Although the pandemic is considered over, this is not expected to immediately reduce sales of OTC cough and cold medicines in Indonesia in 2023, with both retail volume and current value growth set to continue across most categories. However, the…

In 2023, the credit cards category is again showing positive growth in all terms, cards circulation as well as volume and value transactions, as it did in the previous year. Credit card spending has recovered across categories. Holidays and the end…

The growth of drinking milk product packaging in Indonesia’s dairy industry is driven by various factors, such as the expansion of the urban population and busier lifestyles. The rising middle class with increased purchasing power is also…

Dairy products and alternatives in Indonesia has experienced positive growth in recent years, primarily driven by increased health and wellness awareness among local consumers who believe consuming more dairy is good for gut health and generally…

In 2023, the debit cards category has again experienced positive growth in both volume and value transactions, as it did in the previous year. The increase in people’s mobility following the lifting of restrictions imposed to limit the spread of…

The market for deodorants in Indonesia saw a decline in current value terms in 2023, in contrast to the performance of the previous two years. Demand was restricted by the perception that prologued usage of such products could lead to irritation and…

Depilatories remained an insignificant category in Indonesia at the end of the review period. Despite the fact that the removal of unwanted facial and body hair is standard for women in the country, consumers prefer to seek out professional…

In Indonesia, according to data from the Indonesian Paediatrician Association (IDAI), around 7-35% of babies aged 6-12 months experience nappy (diaper) rash. With Indonesia’s population, that means between two million and 10 million babies suffer…

In 2023, dietary supplements is only set to see low current value growth, but will maintain the gains seen during the pandemic. Meanwhile, although retail volume sales are expected to decline in around half the categories, this is after seeing a peak…