Indonesia

The trend towards urbanisation helped to drive demand for microwaves in 2023, with the category showing significant growth over the previous year in retail volume terms. Modern families, especially in large cities, lead increasingly busy lives and…

Large cooking appliances saw accelerated growth in retail volume terms in 2023, supported by better economic conditions, which prompted Indonesians to upgrade their kitchens with more modern and efficient cooking solutions. Manufacturers also focused…

The use of local laundry services served as a threat to the performance of home laundry appliances in 2023. Indonesian consumers appreciate the value and convenience of these facilities, which enable them to have their clothes washed and dried at…

Food preparation appliances are already fairly familiar to consumers in Indonesia, especially products such as blenders, food processors and mixers. During 2023, the category benefited from growing sales in volume terms, supported by the increasingly…

Dishwashers are still perceived as niche consumer appliances in Indonesia, and as such, are not seen as a necessity in most homes. Many middle- to upper-income households have domestic help for dishwashing tasks, while dishwashers are too expensive…

Retail volume sales of consumer appliances in Indonesia witnessed more robust growth in 2023, when compared to the previous year. This was attributable to a gradual improvement in consumer purchasing power, thanks to better economic conditions,…

Cooling appliances continued to dominate sales of air treatment products in Indonesia in 2023. Given Indonesia's tropical climate, with consistently high temperatures, such products are considered a necessity in the majority of households. Within…

Reducing plastic use and reducing food waste is well-established in Indonesia, with over 40% of consumers identifying as Zero Wasters. This creates substantial opportunities, as half of these consumers are willing to pay more for sustainable goods.…

This briefing provides insight into the Sustainable Manufacturing trend, exploring the manufacturing sectors with the greatest environmental impact, solutions to improve the sustainability of the manufacturing sector, and potential hurdles that…

The briefing examines how the coffee commodity is performing globally and in the largest countries in terms of supply and production. The report also provides data and analysis on coffee price dynamics, as well as analysing trends across key…

The briefing examines how the cotton commodity performs globally and in the largest countries in terms of supply and production. The report also provides data and analysis on cotton price dynamics, as well as trends across key commodity consuming…

The pre-paid cards category has continued its strong performance in 2023, with the category seeing positive growth in terms of both volume and value transactions, as in the previous year. Pre-paid cards has been particularly impacted by the revival…

Electronic payment has been the fastest growing mode of payment in Indonesia in 2023. The very high use of digital wallets, QRIS (Quick Response Code Indonesia Standard - a QR code standard developed by Bank Indonesia and Indonesian Payment System…

In 2023, the debit cards category has again experienced positive growth in both volume and value transactions, as it did in the previous year. The increase in people’s mobility following the lifting of restrictions imposed to limit the spread of…

In 2023, the credit cards category is again showing positive growth in all terms, cards circulation as well as volume and value transactions, as it did in the previous year. Credit card spending has recovered across categories. Holidays and the end…

The consumer lending category has experienced another strong performance in Indonesia in 2023. Gross lending has shown further positive growth during the year, along similar lines to 2022. Improving economic conditions as a result of people's…

Consumer credit gross lending has experienced further strong growth in 2023, along similar lines to the previous year. The main factor behind this growth has been the improvement in economic conditions as a result of increased community mobility…

In 2023, the charge cards category has experienced positive growth, both in terms of volume and value transactions. Similarly to the previous year, growth has largely been driven by the revival of normal social and economic activity in the wake of…

Retail sales of womenswear in Indonesia registered slower growth in both volume and constant value terms in 2023, when compared to the previous two years. While consumers became increasingly keen to travel, socialise and spend more time outside the…

Sportswear in Indonesia saw buoyant growth for the third consecutive year in 2023, driven by the developing athleisure trend and a growing focus on sports and fitness. The COVID-19 pandemic pushed consumers to pay more attention to their health and…