Market research on consumer products, commercial industries, demo...
Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Indonesia. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.
Staple foods overall benefited from consumer purchasing power beginning to rise in 2023 as Indonesia’s economy started to rebound following difficult years during and immediately after the pandemic. Sales volumes were boosted by broadening consumer…
Unit prices in overall rice, pasta, and noodles increased more dramatically in 2023 compared to 2022, with this being attributable to the dominant subcategory of rice seeing a steep unit price spike in 2023 that resulted from weather-induced harvest…
Average unit prices in processed meat, seafood and alternatives to meat saw another year of rises in 2023. This was for several reasons, including the increasing costs of energy and animal feed, with Indonesia being import-reliant for some raw…
Processed fruit and vegetables in Indonesia witnessed dramatically higher unit price hikes in 2023 than it saw in 2022, though volume demand remained sustained. This was partly thanks to independent foodservice operators who have been investing in…
Overall breakfast cereals posted positive growth in terms of retail volume sales in 2023 at a similar rate to that recorded in 2022. The key consumer group for breakfast cereals in Indonesia consists of upper-income professionals who make up a…
Retail volume sales of overall baked goods saw flat growth in 2023, with average unit prices soaring for the second consecutive year. Several factors contributed to this snowballing of prices: the continued weakening of the IDR amid high import…
The increased demand for convenience is a major trend in the Indonesian packaging industry. This is due to a number of factors, including busier lifestyles, rising incomes and changing demographics. Packaging companies are responding to this trend by…
Global growth is set to slow in 2024 as a result of high cost pressures for businesses and consumers, especially high interest rates. Asia Pacific will continue to stand out as the main global growth region while advanced economies decelerate.…
Tea experienced another year of positive, albeit modest growth, in retail volume terms in 2023, with demand exceeding pre-pandemic levels. Growth was boosted by the tendency of players to offer tea bags in more economical packaging, as well cut-price…
Sports drinks in Indonesia enjoyed positive growth in terms of overall off-trade volume sales 2023, albeit it at a slower pace than was recorded in 2022. At the same time, off-trade sales of sports drinks remained considerably lower than pre-pandemic…
Soft drinks in Indonesia saw positive growth overall in total volume terms in 2023, though failed to recover to pre-pandemic levels. Despite increased community mobility post-pandemic, purchasing power remained low, especially in the…
RTD tea in Indonesia saw flat off-trade volume growth and positive current value growth in 2023, though both were at lower rates than was recorded in 2023. Following price rises in 2022, 2023 witnessed further hikes, with this being the largest…
RTD coffee is typically consumed on-the-go, as is suggested by the significant contribution of the convenience stores and small local grocers to overall category sales. In 2023, RTD coffee recorded considerable growth in the off-trade, with high…
Other hot drinks suffered a further decline in retail volume terms in 2023, albeit at a more modest rate than the previous year. This was due largely to the dismal performance of other plant-based hot drinks, which suffered from rising raw material…
Off-trade volume sales rose robustly for juice in 2023, following a year of strong double-digit growth in 2022. Juice drinks (up to 24% juice) remained the largest member of the overall category and has been leading growth in terms of off-trade…
Retail volume sales of hot drinks in Indonesia saw healthy growth in 2023, in contrast to the decline seen in the previous year. This was attributable to a gradual improvement in consumer purchasing power, thanks to better economic conditions,…
Off-trade volume sales of energy drinks continued their slow recovery in 2023, following two previous years of double-digit growth, though growth was substantially slower than that which was recorded in 2021 and 2022. Sales in 2023 were supported by…
Overall concentrates posted flat growth in off-trade channels in Indonesia in 2023. Sales of liquid concentrates saw minor growth in volume terms, with sales supported by local consumers travelling back to their hometowns for large family gatherings…
Coffee experienced a rebound in retail volume terms in 2023 following a decline in the previous year. This was due mainly to improving economic conditions and the gradual restoration of consumer confidence. The pandemic had a negative impact on the…
Carbonates in Indonesia saw healthy volume growth for the third consecutive year in 2023 with sales normalising in terms of off-trade volume and value, and the former returning to pre-pandemic levels (current value sales recovered in 2022). The…