India

The Indian Government is confronting the grave danger that malnourishment poses to the population. In 2018, it launched POSHAN (Prime Minister’s Overarching Scheme for Holistic Nutrition) Abhiyaan to address the issue. The target demographics for the…

The rapid rise of urbanisation has led to hectic lifestyles, with little time available for peace and tranquillity. Many consumers are looking for a quiet companion which is easy to maintain, which at the same time they can conveniently leave at home…

Traditionally, an Indian breakfast generally consisted of cooked food such as idli, dosa, paratha, and upma. However, in the past few years, with increasingly hectic lifestyles, urban consumers have been pressed for time, and consumers have looked…

Over the last few years, The Coca-Cola Co has been trying to diversify by introducing a host of health and wellness beverages and reducing its dependence on sugary carbonated drinks. For instance, it is working on reducing the sugar content of its…

Following two years of strong retail volume growth at the height of the COVID-19 pandemic, computers and peripherals slowed down in 2022. This trend continued in 2023, with portable computers witnessing negative retail volume growth. During the…