India

Microwaves in India continued to experience muted demand in 2023, as consumers restricted their expenditure during a period of economic uncertainty. There were several other factors, such as the return of domestic help, reopening of restaurants,…

After a year of healthy growth in 2022, the demand for consumer appliances in India notably slowed in 2023, hindered by inflationary pressures and a cost-of-living crisis. This was one of the key themes that plagued the industry during the year.…

Credit cards in India witnessed healthy demand in 2023 as consumers looked to bridge their income gap through smart spending. The adoption of credit cards further increased during the year, primarily as responsibilities in the form of expenditure…

Menswear witnessed substantial double-digit current value growth in 2023, marking a continued strong rebound from the pre-pandemic downturn. In contrast to the previous year, which was characterised by festive purchasing and stockpiling, the…

India is the largest producer of dairy products in the world and within this, milk is the largest category in terms of volume sales. Traditionally, a large part of India’s milk sales were accounted for by informal trade in the form of door-to-door…