Market research on consumer products, commercial industries, demo...
Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in India. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.
A government-led financial inclusion initiative enticed a burgeoning population to embrace the formal banking sector, resulting in further uptake of financial cards, in particular, debit cards, in 2023. The Pradhan Mantri Jan Dhan Yojana (PMJDY)…
A government-led financial inclusion initiative is enticing a burgeoning population to embrace the formal banking sector, which is acting in favour of further driving debit card penetration. The government’s financial inclusion initiative, also known…
Credit cards in India witnessed healthy demand in 2023 as consumers looked to bridge their income gap through smart spending. The adoption of credit cards further increased during the year, primarily as responsibilities in the form of expenditure…
Charge cards in India remained a niche category within financial cards and payments in 2023, largely due to higher eligibility criteria for issuance. Given the higher credit score and minimum salary requirement for a charge card in comparison to…
In 2023, a notable rise in social activities was observed, particularly with an increase in the number of women venturing out for work, which contributed to a significant surge in their spending on business attire, thereby fostering the growth of…