India

Frozen processed potatoes saw one of the strongest growth rates in processed fruit and vegetables in terms of packaging volumes in India in 2023. These are increasingly popular as a snacking option in the country. Exposure to limited-service…

With busy lives in India’s urban centres, consumers are increasingly looking for convenient and time-saving packaged food products. While Indians traditionally consumed fresh meat, rapid urbanisation and less free time to spend cooking have been…

Following the outbreak of COVID-19, consumers faced rising uncertainty as to the stability of life in India. Furthermore, consumers saw their movements heavily restricted for much of 2020 due to the implementation of national lockdown measures…

In the wake of the pandemic, a number of factors have helped maintain an ongoing interest in home cooking, after the boost to this trend driven by COVID-19 restrictions. Hybrid work modes have become widespread in India, seeing consumers continuing…

The lockdown imposed in the second quarter of 2021 due to a spike in COVID-19 case numbers once again led to an increase in home-cooking, as seen in previous lockdowns. The increase in home-cooking meant that consumers were looking for novel products…