Market research on consumer products, commercial industries, demo...
Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in India. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.
Total packaging volumes for sweet spreads continued to grow dynamically in 2023, as Indian consumers’ awareness of Western diets continued to increase. Rapid urbanisation and exposure to global culture also helped drive this trend, while hectic…
The PET bottle is the leading pack type for soft drinks in India and was seeing strong growth at the end of the review period, which is expected to continue over the forecast period. This growth can be attributed to various reasons, firstly, this…
The lockdown imposed in the second quarter of 2021 due to a spike in COVID-19 case numbers once again led to an increase in home-cooking, as seen in previous lockdowns. The increase in home-cooking meant that consumers were looking for novel products…
In the wake of the pandemic, a number of factors have helped maintain an ongoing interest in home cooking, after the boost to this trend driven by COVID-19 restrictions. Hybrid work modes have become widespread in India, seeing consumers continuing…
Following the outbreak of COVID-19, consumers faced rising uncertainty as to the stability of life in India. Furthermore, consumers saw their movements heavily restricted for much of 2020 due to the implementation of national lockdown measures…
With busy lives in India’s urban centres, consumers are increasingly looking for convenient and time-saving packaged food products. While Indians traditionally consumed fresh meat, rapid urbanisation and less free time to spend cooking have been…
Frozen processed potatoes saw one of the strongest growth rates in processed fruit and vegetables in terms of packaging volumes in India in 2023. These are increasingly popular as a snacking option in the country. Exposure to limited-service…
Plant-based dairy packaging in India is accounted for only by plant-based milk, with sales of other plant-based dairy products insignificant. Smaller pack sizes of plant-based milk, such as 200ml and 236ml, are the most popular, as consumers are…
In India, the demand for larger pack sizes, which offer better value for money, has surged due to inflation, especially in the wine industry, where 750ml sizes are popular for both individual consumption and sharing during social gatherings. The rise…
Total meals and soups packaging volumes maintained dynamic growth in 2023, as increasingly time-strapped Indian consumers with busy lifestyles drove demand for meals and soups, boosting packaging unit volumes of the main pack types in the category –…