Standardised coverage and timely analysis helping you to understa...
Standardised coverage and timely analysis helping you to understand in-depth detail on the income levels and spending habits of consumers around the world.
Urbanization, longer life expectancy, and a falling birth rate are transforming Thailand's consumer landscape. Millennials and Gen Z are gaining influence, while single-person households surge. Traditional gender roles persist, impacting household…
The population in the United Arab Emirates is forecast to continue growing over the period to 2040, supported by natural increase. The consumer landscape will remain young and diverse, primarily composed of immigrant populations. By 2040, Generation…
By 2040, Spain’s consumer landscape is set to be dominated by childless households, as the fertility rate declines owing to the population continuing to age. Consumers continue to seek bargains, with almost half switching to private label in 2022.…
Ageing, migration and generational shifts are shaping Singapore’s demographic landscape. Economic turbulence has led to more people adopting cautious consumption patterns and budgeting. The number of seniors is projected to increase substantially by…
In 2022, Sweden experienced population growth, driven by increased immigration, notably from Ukrainian citizens seeking refuge due to the Russian-Ukrainian conflict. Millennials became the largest generational cohort, shaping consumer behaviour with…