Standardised coverage and timely analysis helping you to understa...
Standardised coverage and timely analysis helping you to understand in-depth detail on the income levels and spending habits of consumers around the world.
In 2022, the Philippines was characterised by low-income households; however, per capita gross income is projected to increase in real terms between 2022 and 2027. The Middle Youth population is set to become the dominant group in the top-income…
Per capita income levels in Japan are among the highest regionally, but are set to record a slight decline in real terms over the period to 2027. Medium-term consumer market development is set to be hindered by deepening social and gender inequality,…
With Hong Kong’s economy reopening, consumer spending and income growth are expected to accelerate. However, elevated prices lead to more cautious consumer behaviour, while income inequalities persist at high levels, with wealth concentrated among a…
With India’s strong economic development, consumer spending and incomes are expected to grow at a comparatively faster pace. However, elevated prices will continue to pressure the vast low-income class, while income inequalities will continue to…
With Indonesia’s strong economic development, consumer spending and incomes are expected to grow at a comparatively fast pace. By 2027, the lower middle class D is set to remain prevalent, while social class C is forecast to expand at the fastest…
Expanding population, ageing, migration, and generational shifts shape Hong Kong’s demographic landscape. Economic turbulences influence consumers’ consumption patterns with more people having negative outlook. The number of seniors is projected to…
By 2040, Japan's market will tilt toward elderly, childless households due to falling fertility rates and an aging populace, with Gen X reigning supreme. Despite a relatively low inflation rate, a quarter of Japanese consumers are driven by bargain…
Population expansion, higher birth rates, a large youth cohort, and urbanisation continue to shape India’s demographic landscape. Stronger economic performance and growing incomes influence Indian consumption patterns with more people having a…
Population expansion, a high birth rate, a large youth cohort and urbanisation continue to shape Indonesia’s demographic landscape. The cultural inclination to save and budget influences consumer spending patterns, while the expanding middle class…
Taiwan is expected to see a significant increase in per capita income. Middle Youth will continue to lead luxury spending trends. However, income inequality is projected to rise but remain at a moderate level in global terms. Social class A is poised…
Thailand's per capita income is set to rise by 17.9% from 2022 to 2027. Middle Youth will continue to lead luxury spending, while income inequality will decrease. Social class C will grow fastest, but social class D will remain dominant. Bangkok will…
Population expansion, higher birth rates, large youth cohort, migration and urbanisation continue to shape Malaysia’s demographic landscape. Cultural inclination to save and budget influence consumer spending patterns, while expanding middle class…
Ageing, migration and generational shifts are shaping Singapore’s demographic landscape. Economic turbulence has led to more people adopting cautious consumption patterns and budgeting. The number of seniors is projected to increase substantially by…
Malaysia is projected to experience robust income growth, with the country expected to achieve high-income status between 2024 and 2028, according to World Bank estimates. In 2027, individuals aged 30-34 are forecast to maintain the highest per…
Urbanization, longer life expectancy, and a falling birth rate are transforming Thailand's consumer landscape. Millennials and Gen Z are gaining influence, while single-person households surge. Traditional gender roles persist, impacting household…
Myanmar's per capita income is expected to see a modest increase. Middle Youth will continue to shape luxury spending trends. However, income inequality is set to rise to extremely high levels in global terms. Social class A is poised for rapid…
Despite slower income growth from 2022 to 2027, Singapore will maintain one of the highest per capita income levels in the region. The prevalence of sectors such as finance, tech, healthcare and research are set to continue to sustain higher income…
Businesses globally face challenges in consumer markets in the short to medium term, owing to the rising cost of living and increasingly financially cautious consumers. Amidst uncertainty arise opportunities. Income and expenditure insights are…
In the upcoming years, consumers and businesses face an array of challenges, with rising income inequality being among the key ones. Nevertheless, addressing the income inequality through catering to the Bottom of the Pyramid and the Middle Class…
Rising costs of living pose challenges globally, but companies can find opportunities in several categories, essential and discretionary, especially in underpenetrated fast-growing markets. By considering category adjacencies and focusing on value,…