Market research on consumer products, commercial industries, demo...
Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Hong Kong, China. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.
In 2023, strong current value growth for mass beauty and personal care in Hong Kong was driven by the resumption of tourist expenditure. As international tourists return, there is renewed demand for beauty and personal care products, boosting sales…
In 2023, men’s skin care and fragrances were among the key growth drivers of men’s grooming in Hong Kong. The male population in Hong Kong is becoming increasingly conscious of appearance, leading to a surge in demand for men's grooming. Male…
In 2023, demand for oral care in Hong Kong grew, as local consumers increasingly prioritised their oral health. Some sought toothpaste that addressed specific concerns, such as sensitivity and repair. Tooth sensitivity, characterised by discomfort or…
Historically, tourism expenditure has played a crucial role in premium beauty and personal care in Hong Kong, holding up to 20% share of sales. The return of tourism flows and the reopening of borders have provided a much-needed boost to the segment,…
Beauty and personal care in Hong Kong greatly relies on tourism expenditure as a significant contributor to sales, representing at least 20% share pre-pandemic. The recovery of the tourism industry has played a crucial role in revitalising demand,…
The surge in outbound travel, especially to Southeast Asia in 2023, resulted in double-digit current value growth for sun care in Hong Kong. Sunny locations such as Thailand and Singapore were among the top 10 outbound travel destinations for Hong…
The popular trend of wearing daily disposable lenses (DD) in Hong Kong continues to drive overall category growth. There is greater awareness of health and hygiene among local consumers since the pandemic. Daily disposable lenses do not require…
Eyewear in Hong Kong continues to enjoy growing momentum post-pandemic, driven by greater mobility and the return to various activities, including travel. After the adverse impact of the pandemic, eyewear’s value and volume sales in Hong Kong had…
Volume growth of spectacles in Hong Kong is gradually slowing. Since the reopening of the border between mainland China and Hong Kong at the beginning of 2023, a shifting consumer trend called “reverse shopping” has gained momentum among local…
Due to the return of post-pandemic socialising and outdoor activities, volume sales of sunglasses in Hong Kong continue to rise. The increasing awareness of eye health makes consumers more aware of the importance of wearing sunglasses while outdoors.…