Hong Kong, China

In 2023, surface care in Hong Kong turned to marginal retail volume decline, but maintained current value growth. Sales were boosted during the pandemic due to consumers’ higher demand to maintain a hygienic home, but as the pandemic ended, consumer…

Home insecticides registered slight positive retail volume growth in Hong Kong in 2023, along with stronger current value growth. The use of stronger disinfectant products and increased general cleanliness since the pandemic diminished the survival…

Adult incontinence saw steady growth in both volume and value sales in 2023. The continued ageing of the population in Hong Kong provides a solid customer base for this category, for both retail and AFH adult incontinence products. According to Hong…

The broader reopening of Hong Kong since late 2022 unleashed a wave of enthusiasm for travel amongst consumers in Hong Kong, with Japan emerging as a key destination. Revenge travel has continued into 2023, resulting in a significant reduction in the…

Personal care appliances is set to continue to see volume growth in Hong Kong in 2023, chiefly due to the removal of pandemic restrictions, which has boosted both economic and social activity. Local consumers now have the freedom and desire to leave…