Greece

Tobacco in Greece posted only modest growth in volume terms in 2023. This occurred within the context of rising levels of health awareness in the country, which had a negative impact on consumption. The cost of living crisis, spurred by a sharp rise…

Fragrance is a key area of new developments in toilet care, as players vie to catch consumers' attention. For example, third-placed overall brand Klinex (Unilever Hellas SA) launched a new series of rim blocks with essential oils, with unique…

The global urban consumer landscape is increasingly complex and difficult to navigate. Which cities should you choose for your consumer business expansion? To answer this and other questions, we are introducing the Euromonitor International Cities…

In 2023, inbound tourism is enjoying a strong recovery in Greece, with the number of trips expected to recover to pre-pandemic levels by the end of the year. There is much optimism, even though bookings in the first quarter were somewhat…

Tourism flows are showing a strong increase in 2023 on both a domestic and international level. Despite the impact of inflation on disposable incomes and travel prices increases, consumers are not willing to cut down on their spending as they seek to…