Market research on consumer products, commercial industries, demo...
Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Greece. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.
Wireless speakers are the only growth area in portable players and also account for most volume sales. Low-cost Bluetooth-enabled speakers are especially popular among younger consumers and are mainly used to stream music via smartphones and…
In 2023, open-loop pre-paid cards have seen a mild increase in the number of cards, transaction volume, and transaction value. This uptick is part of the general momentum in card transactions driven by the proliferation of digital wallets,…
Premium skin care performed very strongly in Greece in 2023 in current value terms, with premium dermocosmetic brands sold in pharmacies spearheading growth and registering significantly better performance compared to their mass counterparts. While…
The fast pace of modern life in Greece is forcing consumers to look for quick and easy meal solutions. As a result, the demand for frozen fries is on the increase, driving sales of frozen processed potatoes. Frozen fries are a quick cooking option…
In 2023, retail volume sales of processed meat, seafood and alternatives to meat remained in decline due to inflationary pressures. Since 2022, increases in the cost of raw materials, shipping costs, labour wages and energy have led to substantial…