Market research on consumer products, commercial industries, demo...
Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Greece. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.
Oats have emerged as an increasingly popular ingredient in chocolate confectionery among Greek consumers. Violanta, a player active in both sweet biscuits and chocolate confectionery, has capitalised on this trend by diversifying its product range…
The presence of store cards remained negligible in Greece during 2022. No major interest in launching products in this category of the financial cards has been shown by any of the country’s financial cards issuers. In particular, the unfavourable…