Market research on consumer products, commercial industries, demo...
Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Finland.
Consumer foodservice in Finland experienced a contradictory year in 2023. On the surface, looking only at the figures, consumer foodservice in Finland performed strongly. By 2022, foodservice value sales had exceeded the 2019 pre-Coronavirus…
Full-service restaurants continued to see faster current value growth than consumer foodservice overall in 2023, although the situation is not as bright as it seems. At the end of the review period, the gap in the growth rate was much smaller than in…
As with consumer foodservice in general, limited-service restaurants continued to see strong current value growth in 2023, albeit spiked more by the high rate of inflation in the country than by bigger volume sales. Current value sales grew at a…
In 2023, self-service cafeterias continued to recover from the COVID-19 slump in transaction and current value terms, although the number of outlets saw another slight drop. While adversely affected by the closure of outlets based at petrol/gas…
Street stalls/kiosks both benefited and suffered from the effects of the COVID-19 pandemic. They benefited as they are typically used for takeaways; therefore, they were deemed less of a risk than indoor premises in terms of catching or spreading the…
High price growth in 2023 results in decreasing volume sales of air care as Finns continue to cut spending on non-essential home care products. The declining demand for air care is also linked to a growing trend towards sustainability. Consumers…
Bleach records a decline in volume sales as safety becomes a major concern. Growing awareness of the harmful impact of bleach on health and the environment prompts health-conscious consumers to switch to less harmful home care products. Bleach is now…
Dishwashing has been adversely affected by price growth, leading consumers to adopt more economical practices. Users of automatic dishwashing machines are opting for full loads to maximise efficiency. Some consumers are downgrading from all-inclusive…
The year 2023 witnessed a consistent rise in unit prices, contributing to a decline in volume sales. However, since April 2023, home care has shown signs of recovery, buoyed by increases in consumer spending, particularly during the summer months…
High price increases in 2023 have negatively impacted the volume sales of insecticides. Consumers are now purchasing insecticides as needed, prioritising effectiveness in their selection process. Brand loyalty remains high in this category, with…