Market research on consumer products, commercial industries, demo...
Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Finland.
In 2023, many categories within the bath and shower product area witnessed stagnant or moderately declining volume sales in Finland. This trend reflects consumers' immediate inclination towards cost-saving measures when faced with economic…
Small local grocers in Finland remained the smallest grocery retail channel in Finland in 2023. Its significance within grocery retailers has been on a slow decline for a long time, although there was a slight increase in value sales in 2022/2023 due…
Full-service restaurants continued to see faster current value growth than consumer foodservice overall in 2023, although the situation is not as bright as it seems. At the end of the review period, the gap in the growth rate was much smaller than in…
Tissue and hygiene in Finland witnessed a notable change in 2023, marked by a slowdown in price increases. However, the lingering effects of previous hikes left consumers highly attuned to costs, driving a preference for more affordable options. The…
The growing ageing population in Finland acted as a primary catalyst for the volume sales growth of adult incontinence products throughout 2023. Heightened consumer awareness regarding incontinence issues, coupled with proactive educational efforts…