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Eastern Europe

Understand the key trends shaping demand and future opportunities...

Understand the key trends shaping demand and future opportunities across industries in Eastern Europe, with the latest regional and country-level analysis and market statistics.

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Country Report

Soft Drinks in the Czech Republic

Nov 2023

Soft drinks continued to be affected by high inflation, which started in 2022 and continued in 2023, leading to cost of living increases. The worsened economic situation saw demand fall in established categories, especially juice and carbonates,…

USD 2,450
Country Report

Soft Drinks in Ukraine

Dec 2023

Sales of soft drinks have been significantly impacted by Russia’s war in Ukraine and soaring inflation. Besides the resulting decline in the population and the loss of territories, the market also faces other obstacles including consumers downtrading…

USD 2,450
Country Report

Soft Drinks Packaging in Poland

Apr 2024

The PET bottle is the dominant pack type in Polish soft drinks, in the retail channel in particular. PET bottles are seen as a convenient option for many soft drink products, such as carbonates and bottled water, as they come in various pack sizes,…

USD 990
Country Report

Soft Drinks Packaging in Romania

Apr 2024

The continued trend of bulk buying, even post-pandemic, coupled with a preference for online shopping, has led consumers to opt for larger quantities of bottled water, prioritising cost-effectiveness and stockpiling. Multipack offerings can help…

USD 990
Country Report

Spectacles in Poland

May 2024

In 2024, spectacle lenses maintained their position as the primary growth driver within spectacles, surpassing frames and readymade reading glasses in both retail value and volume terms. The necessity for regular replacement of spectacle lenses due…

USD 990
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