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Eastern Europe

Understand the key trends shaping demand and future opportunities...

Understand the key trends shaping demand and future opportunities across industries in Eastern Europe, with the latest regional and country-level analysis and market statistics.

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Country Report

Snacks in Hungary

Jul 2023

Retail volume sales of snacks in Hungary saw a fairly flat performance in 2023. While growth was buoyant in current value terms, this was due to massive inflationary pressures, rather than any real upturn in demand. With Hungary having been added to…

USD 2,450
Country Report

Snacks in Georgia

Jun 2023

Snacks in Georgia is facing ongoing challenges in 2023 caused by external influences, including the war in Ukraine, higher production costs and rising inflation. Multiple categories have seen rising unit prices, with manufacturers leveraging…

USD 2,450
Country Report

Snacks in Estonia

Jun 2023

Snacks is expected to register healthy volume and more moderate constant value growth in 2023, despite continuing economic uncertainty as a result of Russia’s invasion of Ukraine, the meteoric rise in inflation and tightening monetary policy. In…

USD 2,450
Country Report

Snacks in Croatia

Jul 2023

Overall, 2023 is expected to be a positive year for snacks, with further current value and volume growth, supported by a post-pandemic return of foreign tourists in large numbers and an increase in impulse buying and on-the-go consumption. However,…

USD 2,450
Country Report

Snacks in Bulgaria

Jul 2023

Retail volume sales growth for snacks in Bulgaria in 2023 is expected to be down slightly from 2022. The same is true of growth in retail current value sales, though most categories look set to record stronger performances in this regard than in…

USD 2,450
Country Report

Snacks in Bosnia and Herzegovina

Jul 2023

Snacks continues its strong recovery in 2023, thanks to a period of stable consumer demand in Bosnia and Herzegovina in the post-pandemic period. Despite the rising costs of living, snacks have remained a popular option on the household shopping…

USD 2,450
Country Report

Smokeless Tobacco, E-Vapour Products and Heated Tobacco in Bulgaria

May 2024

Smokeless tobacco, heated tobacco and e-vapour products in Bulgaria posted dynamic growth despite rising unit prices across all categories. The growing popularity of such products has led to higher excise duty on e-liquids and nicotine free liquids,…

USD 1,195
Country Report

Smokeless Tobacco, E-Vapour Products and Heated Tobacco in Slovenia

Jun 2023

Heated tobacco was the fastest growing tobacco product in Slovenia in 2022, with volume sales increasing significantly. Consumers see it as a compromise between smoking and adapting a habit that is less harmful for their health. While promotion of…

USD 1,195
Country Report

Smokeless Tobacco, E-Vapour Products and Heated Tobacco in Croatia

May 2024

Smokeless tobacco, e-vapour products and heated tobacco in Croatia performed well overall in 2023, although chewing tobacco and moist snuff remained negligible. Both e-vapour products and heated tobacco are on an upward retail volume sales…

USD 1,195
Country Report

Smokeless Tobacco, E-Vapour Products and Heated Tobacco in Estonia

Jun 2024

Smokeless tobacco, e-vapour products and heated tobacco in Estonia performed well in retail volume sales terms in 2023. E-vapour products and heated tobacco are emerging as the major competitors to regular combustible cigarettes. These product types…

USD 1,195
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