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Eastern Europe

Understand the key trends shaping demand and future opportunities...

Understand the key trends shaping demand and future opportunities across industries in Eastern Europe, with the latest regional and country-level analysis and market statistics.

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Country Report

Tobacco in North Macedonia

Jun 2024

Total current value sales growth for tobacco in North Macedonia in 2023 was up markedly on that recorded in 2022. The improvement was primarily attributable to unit price hikes resulting from tax increases and inflationary pressures fuelled by the…

USD 2,450
Country Report

Tobacco in Lithuania

Jun 2024

Retail sales of cigarettes in Lithuania are steadily declining as consumers increasingly shift towards alternatives such as vaping and heated tobacco. This trend raises questions about whether the overall popularity of smoking is genuinely decreasing…

USD 2,450
Country Report

Tobacco in Latvia

Jun 2024

In 2023, the major trends in tobacco in Latvia remained consistent with previous years. Sales of regular cigarettes continued to decline, while vaping and heated tobacco products gained popularity. However, an alarming trend was the resurgence of…

USD 2,450
Country Report

Tobacco in Hungary

Jun 2024

Tobacco in Hungary saw a decline in volume terms overall in 2023, attributed to several and various factors. Despite price hikes that remained below the annual inflation rate, the market's largest segments struggled to stem the fall. Volume sales of…

USD 2,450
Country Report

Tobacco in Georgia

Jun 2024

It was a positive picture for tobacco in Georgia in 2023, with healthy volume growth across all tobacco products. This was partly due to an increase in population, as there were increased numbers of immigrants from Russia, as a result of the war in…

USD 2,450
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