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Understand the key trends shaping demand and future opportunities across industries in Eastern Europe, with the latest regional and country-level analysis and market statistics.
Understand the key trends shaping demand and future opportunities...
Understand the key trends shaping demand and future opportunities across industries in Eastern Europe, with the latest regional and country-level analysis and market statistics.
Discounters recorded double-digit value sales growth in 2023. Discounters are successful thanks to convenient locations and a wide range of goods, including groceries, clothing, electronics, household items and beauty and personal care in one place.…
Discounters continued to be a big trend in Hungary in 2023, with three giants holding all share. Namely, Lidl (Lidl Magyarorszag Kereskedelmi Bt) holds over half of all brand share, followed by Aldi (Aldi Magyarország Élelmiszeripari Kereskedelmi Bt)…
Discounters in Bulgaria were the best performing grocery retailers in 2023. With inflation still being high, consumers were price sensitive and prioritised value for money. As such, discounters registered a moderate increase in constant value sales.…
The mass exodus of refugees from Ukraine in 2022 following the Russian invasion took a particularly heavy toll on direct selling. This was because a high proportion of those who left were women, who not only represent this channel’s main target…
Direct selling in the Czech Republic experienced a surge in popularity during the COVID-19 pandemic when physical outlets were closed. With online retailers still underdeveloped, direct sellers were able to absorb some of the retail needs of Czechs.…