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Eastern Europe

Understand the key trends shaping demand and future opportunities...

Understand the key trends shaping demand and future opportunities across industries in Eastern Europe, with the latest regional and country-level analysis and market statistics.

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Country Report

Toys and Games in Poland

May 2024

Toys and games in Poland maintained robust sales in 2023, in part driven by the significant growth of online games and subscriptions. This surge is largely due to the increasing shift towards digital platforms in general, as consumers engage with…

USD 2,450
Strategy Briefing

Toys and Games Global Industry Overview

Jul 2020

The toys and games industry sees positive growth, although with setbacks due to Coronavirus. In traditional toys, long-term opportunities lie in licensing and categories combining play, education and skill-building experience. Broader exposure to…

USD 1,325
Country Report

Tourism Flows in the Czech Republic

Sep 2023

Demand for domestic tourism is benefiting from changing consumer behaviour, underlined by the legacy of the COVID-19 pandemic years and the economic crisis. Czech consumers increasingly prefer shorter distances-something that was preferred in the…

USD 1,195
Country Report

Tourism Flows in Slovakia

Sep 2023

The war in Ukraine and the onset of the energy crisis significantly impacted inbound tourism flows in Slovakia in 2022, and its negative influence continues into 2023. Inbound flows from the US and Scandinavian markets have been hampered by the war…

USD 1,195
Country Report

Tourism Flows in Romania

Sep 2023

2023 saw robust growth in domestic tourism trips and outbound departures as rising demand continued to be driven by the realisation of pent-up demand following the total removal of COVID-19 restrictions from March 2022. With local consumers taking…

USD 1,195
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