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Understand the key trends shaping demand and future opportunities across industries in Eastern Europe, with the latest regional and country-level analysis and market statistics.
Understand the key trends shaping demand and future opportunities...
Understand the key trends shaping demand and future opportunities across industries in Eastern Europe, with the latest regional and country-level analysis and market statistics.
The sales performance of wipes in Lithuania faced multifaceted challenges throughout 2023. Despite being a staple household item, the product area encountered hurdles stemming from factors such as a restricted and, in some instances, diminishing…
In North Macedonia, public and private sector investments in away-from-home tissue and hygiene products remained stable in 2023, resulting in moderate volume growth. In combination with the significant price increases and the impact of inflation,…
In 2023, the away-from-home (AFH) tissue and hygiene landscape in Poland saw positive double-digit value growth as the landscape continued to recover from the impact of COVID-19. A strong recovery was particularly noted from the HORECA (Hotel,…
Despite persistent inflationary pressures impacting the budgets of many Romanians in 2023, there was a notable uptick in social activities such as dining out and traveling compared to the previous year, benefiting sales of away-from-home tissue and…
Menstrual care in North Macedonia saw volume sales decline in 2023 as consumers made cutbacks in the face of higher costs of living. Consumers chose to economise and prioritise only essential purchases of menstrual care due to pressure on disposable…