Understand the key trends shaping demand and future opportunities...
Understand the key trends shaping demand and future opportunities across industries in Eastern Europe, with the latest regional and country-level analysis and market statistics.
Smokeless tobacco, e-vapour products and heated tobacco in Estonia performed well in retail volume sales terms in 2023. E-vapour products and heated tobacco are emerging as the major competitors to regular combustible cigarettes. These product types…
In 2023, e-vapour products in Lithuania continued to show strong growth. A significant number of consumers are shifting from regular cigarettes to alternatives perceived as less harmful, particularly single-use vaping devices and heated tobacco.…
In 2023, retail value sales of e-vapour products and heated tobacco recorded double-digit growth in Bosnia Herzegovina. While the smoking prevalence and cigarette consumption, including illicit trade, continue to decline in the country, two other…
Smokeless tobacco, e-vapour products, and heated tobacco in Latvia continued its upward trajectory in 2023, primarily driven by the increasing popularity of heated tobacco and single-use vaping systems. While this growth trend has been consistent…
Both e-vapour and heated tobacco registered healthy volume growth in 2023. That being said, sales were still low. In particular in terms of e-vapour, there is concern that vaping is as harmful as cigarette smoking. In April 2023, the government…