Understand the key trends shaping demand and future opportunities...
Understand the key trends shaping demand and future opportunities across industries in Eastern Europe, with the latest regional and country-level analysis and market statistics.
Closed system single use e-cigarettes turned out to be a big winner in 2023 with the category recording dynamic growth for the second year running. These products are perceived as the easiest e-vapour product for new vapers to approach and use. The…
Sales of cigarettes in Poland declined slightly in 2023 in retail volume terms. In 2022 the influx of refugees from Ukraine strongly revived sales of cigarettes in the country, but the impact of this weakened in 2023. A similar picture was seen in…
Cigarettes remains the basic tobacco product for the majority of smokers in Romania and thus it was also the key growth driver for tobacco as a whole in 2023. Widespread distribution across all retail channels in Romania supports the positive…
Tobacco in Slovakia was impacted by new legislation in 2023, with this set to continue throughout the forecast period as new rules and regulation shape the industry’s progress. Cigarettes saw excise tax increases in both 2023 and 2024, leading to…
There was a significant increase in volume sales of cigarettes in Georgia in 2023. This was partly due to an increase in population, as there were increased numbers of immigrants from Russia, as a result of the war in Ukraine. Also, inflation…