Understand the key trends shaping demand and future opportunities...
Understand the key trends shaping demand and future opportunities across industries in Eastern Europe, with the latest regional and country-level analysis and market statistics.
Sales of retail tissue in Slovenia in 2023 saw growth in both value and volume terms. This expansion was primarily propelled by heightened hygiene awareness among consumers, a growing population, and the ongoing urbanisation trend. Post-pandemic,…
Volume sales of Rx/reimbursement adult incontinence in Serbia remained stable in 2023. The ageing population is the main driver of category sales, as the elderly tend to experience incontinence issues later in life. In tandem, rising inflation and…
The growth of Rx/reimbursement adult incontinence in Slovakia remained stable in 2023, as consumers tend to use these products for a long time. Compared to retail, products prescribed by the doctor are fully reimbursed by an insurance company, and…
The category of Rx/reimbursement adult incontinence experienced growth in both volume and value terms in 2023 in Slovenia, driven primarily by healthcare settings. As the elderly population continues to increase, more individuals are seeking…
Rising inflation has dampened volume sales of tissue and hygiene in Serbia. Higher logistical and raw material costs linked to the COVID-19 pandemic and the Russia-Ukraine war have also resulted in price increases. With the high costs of living…