Understand the key trends shaping demand and future opportunities...
Understand the key trends shaping demand and future opportunities across industries in Eastern Europe, with the latest regional and country-level analysis and market statistics.
Vitamins witnessed two years of fast growth in both retail volume and current value terms in 2020 and 2021 as consumers looked for immunity and general health properties to offer resistance to the Coronavirus (COVID-19) pandemic. However, as the…
There has been a strong increase in current value sale of weight management and wellbeing in 2023, although inflation has been a contributory factor pushing up prices. Consumers have resumed their active social lives and body image is a much higher…
Weight management is not traditionally a first choice for consumers in Lithuania regarding weight management or losing weight. Competition from sports nutrition, healthier diets and exercise plans, are all challenges to sales, hampering results.…
Weight management and wellbeing tops the list of fastest growing categories as the health and wellness trend continues to influence consumers in North Macedonia in 2023. Also, a growing number of people are struggling with obesity, high blood…
Over 2023, meal replacement is projected to see further, if slight, retail volume growth and fast retail current value, fuelled by high inflation. The category is driven by innovation and strong marketing activities in support of the leading meal…