Denmark

Denmark’s urban landscape is evolving with demographic shifts and technological advancements. In 2022, Copenhagen remained a populous hub, embracing 5G and smart city solutions. Economic strength persists, but inflation challenges purchasing power.…

Denmark’s strong infrastructure and neat legal system as well as great conditions for opening a business result in strong business environment. The main economic advantages of the country also include flexible labour regulations and advanced digital…

The Danish population is expanding due to an influx of immigrants, while businesses are becoming more diverse and inclusive. Consumer trends and consumption patterns sparked by the pandemic are still observed in 2022, and consumers are increasingly…

This Megatrends report highlights long-term trends resulting from shifts in consumer values and behaviour. It provides a summary of each of Euromonitor International’s eight focus megatrends, and insights as to how each trend has manifested in…