Market research on the consumer finance industry. Our reports fea...
Market research on the consumer finance industry. Our reports feature standardised and cross-comparable statistics including total market sizes, market share and brand share data, distribution and industry trends.
In the review period, pre-paid cards showed progression to online (mobile, smart watch, etc...) payment, especially within transportation pre-paid cards such as Suica and PASMO cards. More people opted to use smartphone app versions of pre-paid cards…
Store cards are often referred to as “Gaisho cards” in Japan. Gaisho is a department most often found in department stores, positioned somewhat like direct selling. Gaisho are elite staff members with high levels of skill and experience, and these…