China

After seeing a notable decline in value sales in 2022 during the waves of COVID-19 across the country, when many consumers lost confidence in spending on non-essential durable goods, general merchandise stores saw a moderate rebound in its sales in…

Robust growth momentum was seen for discounters in China in 2023, with increases in both current value terms and in outlet numbers. This was driven by increasing economic uncertainty in the country, which led more Chinese consumers to seek products…

Several years of current value decline were seen in direct selling in China during the pandemic, as the direct selling business model relies heavily on hosting meetings or gatherings to introduce products and recruit new sales personnel, which was…

Even after seeing strong performances throughout the pandemic years, convenience retailers maintained its growth momentum in current value terms in China in 2023, with growth in outlet numbers also continuing. Even as the pandemic eased, consumers…

In 2023, sales of consumer appliances and consumer electronics saw solid growth in China, thanks to the end of the pandemic, and the “Old for new”, and “Subsidies for green and energy-saving household appliances” policies. However, despite this, and…

After a year of significant decline in 2022 due to pandemic restrictions, in 2023 apparel and footwear specialists continued to see a slight fall in current value sales in China, despite the lifting of restrictions. With the end of the pandemic,…

The report observes the changing dynamics of loyalty in mobility, focusing specifically on the automotive, shared mobility and car rental industries. It identifies and examines the key themes shaping modern loyalty and how brands should adjust their…

In 2023, the 3-year growth streak for general purpose wipes ended as emergent demands coming from the pandemic saw sharp decline and the growth pattern for the category returned to normal. While personal hygiene awareness is here to stay, Chinese…

Despite the lift in pandemic restrictions at the beginning of the year and the corresponding resumption of offline activities, the total value sales of retail tissue and hygiene registered a rather mild rebound in 2023. These products have high…

While the Chinese economy is slowly recovering from the COVID-19 pandemic, consumer confidence has not yet been restored. People are struggling in the face of a potential economic downturn and have cut down consumption of consumer goods across all…