Market research on the staple foods industry. Standardised and cr...
Market research on the staple foods industry. Standardised and cross-comparable statistics including total market sizes, market and brand share data, distribution and industry trends. Insight and data cover baked goods, breakfast cereals, processed ...
In 2023, breakfast cereals maintained its positive performance in Switzerland. The continued adoption of the hybrid work format allowed people to allocate more time to breakfast, boosting cereal consumption. Furthermore, muesli and granola, deeply…
Breakfast cereals recorded a positive sales performance in retail volume terms during 2023 after the category registered significant declines in retail volume sales over the course of 2022. One of the main reasons for the substantial declines seen in…
Value sales for breakfast cereal continue to be relatively low in Cameroon, and in 2023, with consumers prioritising essentials, as purchasing power continues to decline, breakfast cereal is expected to register a significant fall in volume sales.…
Breakfast cereals have witnessed strong price inflation in recent years and this trend remains prominent in 2023. Many Greeks are opting to make their own cereals instead of buying packaged cereals, guided by a plethora of easy recipes available…
Breakfast cereals in Portugal has been significantly impacted by rising costs and cereal shortages, leading to a notable increase in consumer demand for private label lines. These private label products, known for their affordability and diverse…
The evolving landscape of consumer behaviour after the COVID-19 pandemic continues to shape the choices of Germans, including when it comes to breakfast cereals. The extended periods of working from home and an increased emphasis on indoor living…
The value growth in breakfast cereals market is predominantly attributed to rising unit prices rather than a significant increase in consumption. The ongoing Ukraine war has instigated an energy crisis, leading to heightened inflation globally. This,…
In 2023, breakfast cereals in Latvia is experiencing stagnation, primarily due to health concerns among parents regarding sugar intake for children. In addition, the static number of children in Latvia limits the potential for market growth. The…
The main consumers of breakfast cereal in Lithuania remain children; however, RTE cereals do not have a good reputation among parents in the country and they are not perceived as a healthy option for breakfast due to their high sugar content. Brand…
Muesli and granola and hot cereals are the two largest breakfast cereals categories whose performance tends to influence the overall performance of breakfast cereals in North Macedonia. Due to the moderate volume growth of these two cereal types,…