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Breakfast Cereals

Market research on the staple foods industry. Standardised and cr...

Market research on the staple foods industry. Standardised and cross-comparable statistics including total market sizes, market and brand share data, distribution and industry trends.​ Insight and data cover baked goods, breakfast cereals, processed ...

Country Report

Breakfast Cereals in Colombia

Nov 2023

In 2023, hot cereals, muesli, and granola, as product areas, have recorded the most robust sales performance. Hot cereals, primarily oats, along with muesli and granola, have benefited from their healthier attributes when compared to other breakfast…

USD 1,195
Country Report

Breakfast Cereals in Bulgaria

Nov 2023

Although a relatively small category in Bulgaria, breakfast cereals is reporting solid growth in retail volume and current value terms in 2023, due to the rising importance of health. Players are keen to develop healthier options, as with Dr Oetker's…

USD 1,195
Country Report

Breakfast Cereals in Bosnia and Herzegovina

Nov 2023

Consumer demand for breakfast cereals remains stable in 2023, despite the challenges posed by population decline in the country, which is limiting the potential consumer base. The shift towards healthier eating is driving volume growth, as…

USD 1,195
Country Report

Breakfast Cereals in Bolivia

Nov 2023

Breakfast cereals is expected to register healthy value and volume growth in 2023. With consumers leading increasingly busy lives, the convenience of breakfast cereals supports volume sales. Also, in addition, to family packs, there is an increasing…

USD 1,195
Country Report

Breakfast Cereals in Azerbaijan

Nov 2023

Breakfast cereal is expected to register moderate constant value and also volume growth. Breakfast cereal is still an immature product, with relatively low value sales, and as such has plenty of room for growth. Locals traditionally eat bread, with…

USD 1,195
Country Report

Breakfast Cereals in Vietnam

Nov 2023

Demand for breakfast cereals remained very limited in Vietnam in 2023, due to the overwhelming importance of traditional specialities such as xoi (sticky rice), pho (a broth containing rice noodles, meat and herbs), bun bo (a spicy broth associated…

USD 1,195
Country Report

Breakfast Cereals in the US

Nov 2023

In 2022, hot cereals, and to a lesser extent muesli and granola, displayed the most resilience against the continued declines in retail volumes across breakfast cereals. Combining active on-the-go lifestyles with the aim of healthier eating,…

USD 1,195
Country Report

Breakfast Cereals in the United Kingdom

Nov 2023

Breakfast cereals faced severe challenges from the economic and regulatory framework in 2022. On the one hand, the supply chain crisis, including the tight global supplies of raw materials due to the war in Ukraine, forced manufacturers and retailers…

USD 1,195
Country Report

Breakfast Cereals in the United Arab Emirates

Nov 2023

Retail demand for breakfast cereals continues to grow in the United Arab Emirates. Since local consumers have resumed busy schedules, many of them find breakfast cereals a quick and convenient option. RTE cereals are easy to prepare, thereby saving…

USD 1,195
Country Report

Breakfast Cereals in the Philippines

Nov 2023

The increasingly hectic lifestyles of consumers propelled the expansion of breakfast cereals in retail volume terms in 2023. Due to their ease of preparation, such products emerged as a convenient morning meal option for many consumers, although the…

USD 1,195
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