Austria

Dermatologicals is seeing mid-single digit growth in current value terms in 2023, although like many areas of consumer health this is largely the result of price increases. Prices have been rising across all categories of dermatologicals as a result…

Dietary supplements has seen mixed results in 2023 with some categories recording healthy growth while others have seen a steep drop off in demand. Overall, consumers are frequently using dietary supplements in 2023 as they look to lead healthier and…

Digestive remedies continues to see strong mid-single digit growth in current value terms in 2023, albeit this is mainly being driven by price increases rather than an increase in demand. High inflation and the rising cost of manufacturing and…

Just like retail as a whole, direct selling saw significant growth in value sales in 2023, but it was entirely price-driven as inflation remained at unusually high levels for a second consecutive year. Given the focus of direct selling in Austria on…

Just like grocery retailers as a whole, discounters saw strong growth in value sales in 2023, although this was almost entirely price-driven as inflation remained at unusually high levels for a second consecutive year. Demand itself only showed…

Demand for dishwashers fell for the third consecutive year in 2023 at a sharp rate compared to previous years. As purchases had been brought forward during COVID-19, when consumers spent more on home appliances due to home seclusion, this led to a…

In 2023, dishwashing saw moderate current growth, mostly driven by hand dishwashing products. Post-pandemic, there has been a decline in volume sales as local consumers spend more time dining out, reduce the number of meals prepared and eaten at home…

Dog food recorded positive growth in both volume and current value terms in 2023, following the sluggish performance of the previous year. While value growth was driven partially by price increases, premiumisation and specialisation trends also…

Drinking milk products are set to record a moderate performance in 2023. Retail volume sales will register a stagnant performance, as current retail value sales of overall drinking milk products decline compared to 2022, as average unit prices of…

Sales in edible oils continued to stabilise in 2023 in Austria, following the era of price hikes and supply disruptions. That said, the return to foodservice does somewhat place downwards pressure on potential sales, when compared to the era of home…