Market research on consumer products, commercial industries, demo...
Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Austria. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.
In 2023, Austria’s real GDP contracted by 0.7%, which was below Western Europe’s average growth. The economic slowdown was attributable to high inflation, rising interest rates, labour shortages and sluggish public consumption and investment. Going…
Austrian incomes remain among the highest in Western Europe. However, the government responded to the challenges posed by soaring inflation in 2022 by implementing a substantial anti-inflation relief package to assist those most affected. Going…
Vienna is set to remain Austria's most populous city by 2027 while Linz leads in disposable income per capita. Austria's cities boast high internet connectivity, paving the way for 5G network adoption and digital transformation. Salzburg, Graz and…
Austria’s economic freedom ranking remains high, indicating a competitive business environment. The country’s businesses benefit from economic and political stability, low barriers to trade, a skilled labour force, and high capacity for innovation.…
Austria’s population is set to expand quickly in 2021-2040 determined by elevated rates of net migration. Like elsewhere in Europe, ageing will remain a key demographic trend, putting pressure on government resources and impacting consumer spending…