Austria

Portable players in Austria market has registered slight positive growth in retail current value sales and a significant slowdown in retail volume decline towards the end of the review period. Wireless speakers, which dominates retail volume and…

Over 2023, headphones retail volume sales are expected to continue to grow, albeit at a slower rate as the transition to cordless models becomes more advanced. The main category, TWS earbuds, is set to remain the key growth driver. Indeed, in 2023,…

Although Austria enjoys solid economic freedom and a strong rule of law, a shift to the far right could create policymaking instability. Whilst unemployment is relatively low and inflation is falling, the economy is set for a marked slowdown in the…

Fear of Coronavirus (COVID-19) played little or no role in 2023 and tourism flows, inbound and outbound, are set to reach close to their pre-pandemic level of 2019. In addition, domestic tourism flow is projected to exceed the 2019 pre-pandemic…

Sports nutrition has been one of the few bright spots in consumer health in Austria in 2023 with sales continuing to benefit from developing health and fitness trends in the country. With consumers being more concerned about their overall health and…