Market research on consumer products, commercial industries, demo...
Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Austria. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.
Similar to the overall alcoholic drinks market, cider/perry experienced a strong rebound in on-trade sales at the expense of off-trade sales in 2022, as the COVID-19 situation improved and consumer habits returned to normal. This resulted in…
Just like alcoholic drinks as a whole, beer was characterised by a strong recovery of on-trade sales at the cost of off-trade sales in 2022, when COVID-19 finally became a manageable problem and public life and the going out habits of consumers…
In early 2021, travel for Austrian consumers remained restricted, largely to within the EU. This maintained a limit on the opportunities to use and, therefore, the demand for sun care. As international travel started to show a significant recovery,…
Rx/reimbursement adult incontinence recorded strong growth in current value terms in 2023 continuing the trend of the previous year. However, this was mainly due to prevailing inflationary pressures, as rising raw material, production and transport…
As in womenswear, retail volume sales of menswear are projected to decline over 2023, as the category stabilised following rebounds, especially in 2022, from the Coronavirus (COVID-19)-induced slump in 2020. Moreover, economic uncertainty amid high…