Market research on consumer products, commercial industries, demo...
Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Austria. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.
Coronavirus (COVID-19) measures saw lockdowns, remote working and restrictions on socialising. This resulted in many consumers spending long periods at home and less time in the office or on social or leisure activities during the pandemic. As a…
Retail volume and current value sales of deodorants suffered during the Coronavirus (COVID-19) pandemic due to the shift to home office and generally spending more time at home in accordance with lockdowns. As COVID-19 regulations were relaxed as the…
Colour cosmetics registered a dynamic performance in 2022. Colour cosmetics posted weak performances due to low consumer demand in 2020 and 2021, largely determined by the exigencies of Coronavirus (COVID-19) lockdowns. Consumers spent more time at…
Overall, beauty and personal care continued to recover from the effects of the Coronavirus (COVID-19) crisis. Beauty and personal care was shaped by the return of the demand for most types of beauty and personal care, in particular for products that…
Overall, in 2022, bath and shower saw a drop in retail volume sales and slow growth in retail current value sales, underpinned by higher prices. However, performances varied strongly from category to category. Having seen exponential growth in 2020,…