Market research on consumer products, commercial industries, demo...
Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Austria. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.
Cat food recorded further growth in current value terms in 2023, despite a double-digit decline in volume. This was mainly due to inflationary pressures, as manufacturers passed on the rising costs of raw materials to consumers. The trend towards…
Dog food recorded positive growth in both volume and current value terms in 2023, following the sluggish performance of the previous year. While value growth was driven partially by price increases, premiumisation and specialisation trends also…
Consistent with a return to busier, more hectic lifestyles in 2023, a growing number of consumers opted for perceived lower maintenance pet options, such as small mammals or those kept in an aquarium or terrarium. As a result, other pet food…
Pet care recorded further growth in current value terms in 2023, despite an overall decline in volume. While inflation remained a key factor in boosting value sales, higher-quality, premium products with added benefits also supported growth to some…
Despite ongoing inflationary pressures, pet products continued to show modest growth in current value terms in 2023. With consumers returning to increasingly busy lifestyles, the acknowledged role of pets in creating balance in otherwise stressful…