Market research on consumer products, commercial industries, demo...
Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Australia. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.
In spite of having recorded strong growth in 2020 and an even more dynamic performance in 2021, automatic dishwashing tablets continued to see increasing packaging unit volumes in 2022, primarily due to the convenience they offer to consumers.…
Australia is one of the freest economies in the world, with limited corruption and improving government finances. The economy is facing slowing growth and inflation continues to be high, but the export environment is becoming more favourable as…
Chocolate confectionery is set to see growth in both retail volume and current value terms in 2023. With chocolate confectionery relying on a number of imported ingredients, escalating commodity prices and rising supply chain costs have resulted in…
The gum category is highly dependent on consumer mobility fuelling on-the go consumption. Gum had already been on a declining trend even before COVID-19, but mobility restrictions during the pandemic had a strong negative impact on the category, as…
Facing the pressures of inflation and rising interest rates, Australians have become increasingly value-driven in their purchasing habits in 2023. However, in ice cream, consumers are not just trading down to cheaper products or reducing their…
Australia has been experiencing unprecedented inflation, which is causing consumers to restrict their discretionary spending. On the supply side, manufacturers are facing increased input costs resulting from commodities, energy, and supply chain…
Australia had a delayed relaxing of COVID-19 restrictions in 2022, with the Omicron wave of the virus causing certain restrictions to remain in place at the beginning of the year. However, even as mobility restrictions eased, high case numbers and…
Increasing commodity prices, rising supply chain costs, and inflationary conditions have resulted in many manufacturers increasing their unit prices in sugar confectionery. As these products are dependent on many imported ingredients, the category is…
Inflationary conditions have resulted in increasing unit prices across sweet biscuits, snack bars and fruit snacks in 2023. This is expected to drive down volume sales for a second year, as consumers tighten their discretionary spending.…
Beauty and personal care packaging unit volume sales in Australia recorded modest growth in 2022 as the market stabilised following the declines seen in 2021. The COVID-19 pandemic boosted awareness of the importance of health and hygiene in 2020 and…
The majority of consumers want to have a positive impact on the planet, driving sustainable shopping habits. Over half of Zero Wasters will pay more for sustainable goods, especially food and beverages, with claims such as Natural and Vegetarian…
Sales of computers and peripherals saw a return to growth in retail volume terms in 2020 and 2021 with demand fuelled by the switch to home working and studying following the outbreak of COVID-19. This more positive outlook was short lived however as…
Overall sales of consumer electronics in Australia are stagnating in retail volume terms in 2023, albeit with mixed performances across the different categories. Consumer demand in many categories continued to soften after seeing strong growth during…
Sales of headphones continue to see dynamic double-digit growth in retail volume terms in 2023, driven by the huge success of TWS earbuds. Favourable product features such as convenience for on-the-go use, longer battery life and easy compatibility…
Sales of home audio and cinema continue to decline in 2023, with consumers returning to their pre-pandemic lifestyle routines. Demand for home cinema and speaker systems saw strong growth during 2020 and 2021 largely due to enforced home seclusion…
Sales of televisions saw robust growth during 2020 and 2021 as lockdowns and home seclusion encouraged many consumers to invest in new or replacement units. This was inevitably followed by a drop in sales in 2022 as restrictions were lifted and…
Sales of imaging devices witnessed a steep decline during the pandemic as consumers remained at home and as such had little need for taking pictures or recording video. However, it is important to note that the category had already been in decline…
Smartphones are increasingly being used by consumers to guide them while driving thanks to their built-in GPS function. As such sales of in-car navigation in Australia are coming under mounting pressure with the category continuing to record heavy…
Sales of smartphones have seen a small decline in retail volume terms in 2023 with this being driven in part by category maturity but also the economic pressures facing the country. High inflation, an increase in the cost of living and rising…
Portable players is now limited to sales of e-readers and wireless speakers in Australia with the latter dominating category sales and driving growth in 2023. Wireless speakers are marketed towards younger consumers, who place a high value on…
Sales of wearable electronics continues to see strong growth in retail volume terms despite the challenging economic environment. The category received a boost during the pandemic as consumers became more health conscious and showed an increased…
Glass bottles dominate alcoholic drinks packaging in Australia, accounting for almost three quarters of packaging unit volumes in the retail channel and just over three quarters overall in 2022. However, in recent years, glass bottles have been…
In 2023, Australians suffered from an extended influenza season, with months where people were prone to sickness. Analgesics had already seen strong growth in the last few years due to widespread illness as a result of COVID-19.However, strong growth…
With the ending of lockdowns, border closures, and other COVID-19-related restrictions over the course of 2022, Australia has begun to see a return to normality in 2023, with Australians settling into their new hybrid routines and lifestyles.…
Australia has been impacted by an extended season of colds and flu in 2023, with many Australians becoming ill. As the lockdowns and COVID-19 restrictions were lifted, people no longer followed social distancing, and fewer Australians have been…
Dermatologicals is set to see a strong performance in 2023, with all the major categories seeing mid to high single-digit growth in retail current value terms. Antifungals (topical antifungals and vaginal antifungals) is one of the largest categories…
Rising inflation in 2023 is placing downwards pressure on disposable incomes in Australia, which is having a significant impact on discretionary spending. While there is still robust interest in dietary supplements, such products are expensive, and…
Diarrhoeal remedies is set to see solid growth in Australia in 2023, with more Australians finding themselves in need of such products compared with previous years. Australians are spending more time outside the home, and are once again vulnerable to…
Eye health is an ongoing concern for Australians, with this worsening for many people over the last five years. With rates of chronic eye conditions such as myopia increasing amongst consumers, there is growing demand for eye care products to help…
Demand for herbal/traditional products is set to continue to rise in 2023, driven by the health and wellness trend. As consumers seek to reduce their exposure to artificial ingredients and chemicals, Australians are becoming more and more interested…
Australians have become increasingly aware of the negative side-effects associated with smoking, with information being widely available online, and also due to warnings on cigarette packets. The persistent efforts from the Australian government to…
Compared with previous years, the rate of vaccination for children in Australia has declined in 2023, leaving the younger demographic more vulnerable to colds and flu. Given the nation endured an extended influenza season, sickness amongst children…
Australian consumers have become increasingly aware of the need for high-quality sleep to improve their overall health. With sleep experts recommending over seven hours of sleep for adults for the best result, consumers are searching for ways to not…
Protein/energy bars has been performing well, and is set to grow at almost the same rate as sports protein powder in 2023, accounting for between and quarter and third of value sales within overall sports nutrition in Australia. More companies are…
A heavy reliance on imported ingredients and overseas manufacturing continues to impact input costs for vitamins in Australia, with rising freight costs, rising ingredients prices, and delivery delays pushing up the average unit price for the…
As more consumers become concerned with their health and diet, the demand for weight loss products has increased in Australia. The weight management and wellbeing category is mostly made up of meal replacement products, which are typically powdered…
With lockdowns being in the past, Australians have finally been able to return to their usual lifestyles. With physical activities such as sports returning to full capacity, the demand for wound care products has picked up over the last two years.…
While milk formula is set to see slight retail current value growth in 2023, overall value sales will still be below those seen in 2019. The daigou channel (people who travel overseas to buy goods for someone who lives in China) accounted for a…
Within dairy, butter is the most consumed product within butter and spreads, with higher sales than margarine and spreads, and cooking fats combined. This was not always the case in Australia, as margarine was the more popular spread amongst…
Cheese is an important part of consumers’ diet, as it is often consumed as both a snack and as part of a meal. Packaged hard cheese and soft cheese make up the largest proportion of total sales of cheese, while sales of processed cheese and…
The dairy industry has been faced with a combination of challenges throughout 2023, impacting its overall output and performance. Headlining the difficulties has been the high rate of inflation for dairy products. According to the ABS Consumer Price…
The full-fat fresh milk category has seen consistent growth in the last decade, and in 2023 is expected to account for over 70% of overall sales of fresh milk in Australia. Prior to this return to growth, skimmed (fat-free) milk was trending upwards,…
Tourism levels in Australia showed signs of recovery in 2023, despite the macroeconomic backdrop of high inflation and rising food and fuel costs triggered by the war in Ukraine. This represented an improvement on 2021 and 2022, when restrictions…
Despite the disruption from the pandemic over the last three years, fine wine/champagne and spirits managed to post steady growth in Australia throughout this period, due to the strong demand for retail products to be enjoyed at home during the…
Retail value sales of luxury goods in Australia increased by 5% in 2023 in current terms, amounting to AUD24.3 billion. The post-lockdown period saw a prevailing emphasis on recovery and a resurgence of customary consumer habits, encompassing…
Sales of chilled dairy desserts have been declining in volume terms, with consumers making their preferences clear about which types of food they want to purchase. Currently, such desserts are facing strong competition from snacks categories that…
Personal luxury retail value sales rose by 9% in 2023 to reach AUD8.6 billion, supporting growth recorded by leading brand providers, such as Louis Vuitton Australia Pty Ltd and L’Oréal Australia Pty Ltd. 2023 value sales growth was boosted by…
Plant-based milk has been growing steadily in Australia, maintaining both value and volume growth, when its dairy counterparts have struggled to grow in terms of the latter measure. In a more recent development, the growth of oat milk has also been…
In 2022, Chobani from Bead Foods Pty Ltd launched a no added sugar yoghurt range, to meet the rising demand for healthier options. Yoghurt is considered a healthy food, containing nutritional benefits such as protein, calcium, and probiotics.…
Value sales of premium and luxury cars remained fairly static at AUD11.3 billion in 2023, owing mainly to the challenges across the macroeconomic and geopolitical landscape. The shortage of new luxury cars available was a bottleneck for the industry.…