Australia

Pet care in Australia continues to face challenges amid the economic slowdown, but is still demonstrating resilience and growth in both retail volume and current value terms in 2024. Pet care spending is the last category consumers consider reducing,…

Wipes in Australia witnessed notable growth in current value terms in 2023, primarily driven by the continued appeal of wipes amongst consumers for their convenience and ease of use, especially as people resumed their busy lifestyles post-pandemic.…

Sun care in Australia remained on a steady growth trajectory in 2023, propelled by the nation's strong emphasis on sun protection. Brands such as Ultra Violette are revolutionising the category by introducing the concept of "skinscreen," offering SPF…

In 2023, colour cosmetics in Australia experienced notable volume and value growth as consumers returned to pre-pandemic lifestyles, resulting in a further normalisation of daily routines. Within this category, lip products emerged as a standout,…

Bleach, while considered a basic cleaning product, faced declines in both retail volume and current value terms in Australia in 2023, as consumers shifted their preference to alternative products. Within the bleach category there are two primary…

In 2023, writing instruments is set to demonstrate continued recovery of volume and value sales in Australia, driven by the normalisation of physical store trading and improved back-to-school sales. The back-to-school season is a pivotal time for…

Despite low volume growth of dog food in Australia, mainly driven by falling demand for wet dog food, premium dry dog food remains a strong performer in 2024. Notwithstanding financial pressures, consumers continue to prioritise the wellbeing of…

Demand for cigarettes in Australia continued to decline in 2023. The country has one of the lowest smoking rates in the OECD, with just 10% of people over the age of 15 years being daily smokers, in contrast to the OECD average of 16%. Incidence…

In 2023, oral care in Australia experienced a stabilisation in demand, with local consumers showing a growing interest in products that offer more than just basic oral hygiene benefits. One notable trend driving this shift is the increasing focus on…

After experiencing post-COVID revenge spending and indulging in leisure activities, consumers found themselves spending more time at home in 2023, partly due to the high cost of living. The trend of cooking at home was particularly pronounced,…