Market research on consumer products, commercial industries, demo...
Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Australia. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.
In 2023, retail volume consumption of coffee is set to see sustained robust growth in Australia, which can be attributed to the preference of Australians for the convenience of remote working, therefore leading to only a slow return to offices.…
After demand for dishwashers in Australia had already been seeing a slowdown in 2022, volume sales are set to turn to decline 2023. The persistent challenges stemming from the ongoing pandemic, including disruptions in the supply chain and shortages…
The year 2022 witnessed remarkable growth in womenswear in Australia, driven by local consumers emerging from lockdowns with a renewed interest in updating their wardrobe. This surge in demand translated into impressive gains in both retail current…
In post-pandemic 2023, Australia sees a revival of light vehicle and car rental purchases as more people are drawn to novel car model features. With the nation’s declaration of net-zero carbon emissions by 2050, EVs, public transportation, and…
Eye health is an ongoing concern for Australians, with this worsening for many people over the last five years. With rates of chronic eye conditions such as myopia increasing amongst consumers, there is growing demand for eye care products to help…
Portable players is now limited to sales of e-readers and wireless speakers in Australia with the latter dominating category sales and driving growth in 2023. Wireless speakers are marketed towards younger consumers, who place a high value on…
Rx/reimbursement adult incontinence in Australia saw volume and current value growth in 2023. The policy and pre-budget submission by the Continence Foundation of Australia for 2023-2024 continues to tackle the stigma and restrictions associated with…
Despite facing significant cost-of-living pressures in 2023, beauty and personal care in Australia exhibited resilience amid economic challenges. This resilience was particularly evident in the premium segment, which recorded strong growth despite a…
Following two consecutive years of double-digit value growth, apparel and footwear specialists in Australia had to navigate a complex landscape in 2023. The year was marked by a series of challenges, most notably the cost-of-living crisis stemming…
Thin wall plastic containers have been gaining share in soup packaging, with this shift due to a number of reasons. Firstly, these containers are lightweight as well as easy to use and handle, making them a convenient option for both manufacturers…
In 2023, traditional watches is set to witness a stronger decline in volume sales and slower growth in current value terms than in the previous year in Australia. This deceleration can be attributed to consumers curtailing their spending on…
The major talking point of 2023 from a consumer lending point of view has been the increase in interest rates over the year as a result of the RBA (Reserve Bank of Australia) attempting to address high inflation rates. Due to higher interest rates,…
In 2023, the Australian fashion industry has faced a complex landscape, characterised by economic challenges, including a cost-of-living crisis and high inflation. These factors prompted consumers to curtail non-essential spending. As a result,…
Australia is one of the freest economies in the world, with limited corruption and improving government finances. The economy is facing slowing growth and inflation continues to be high, but the export environment is becoming more favourable as…
In 2023, baby and child-specific products in Australia experienced a further increase in value sales growth. Among these products, baby and child-specific sun care stood out with remarkable value growth. This surge can be attributed to Australian…
In 2023, appliances and electronics specialists in Australia continued to record a positive performance, with offline shopping making a complete recovery from the pandemic's impact. The renewed focus for many players in the channel was on creating…
While tea has been gaining popularity in Australia due to the health and wellness trend, the black tea category, which is dominant in retail volume terms, has not reaped the rewards, experiencing declining demand in 2021 and 2022 in both loose and…
Retail demand for edible oils in Australia continues to grow in 2023. The increasing cost of living is encouraging many local consumers to cook more often at home, driving up the demand for edible oils, particularly those produced locally. Olive oil,…
Usage of store cards in Australia has not improved post-pandemic, as the product has fallen out of favour among consumers. Credit cards are more competitive in terms of rewards and can be used anywhere, while store cards are restricted to specific…
With lockdowns being in the past, Australians have finally been able to return to their usual lifestyles. With physical activities such as sports returning to full capacity, the demand for wound care products has picked up over the last two years.…
Australian consumers have become increasingly aware of the need for high-quality sleep to improve their overall health. With sleep experts recommending over seven hours of sleep for adults for the best result, consumers are searching for ways to not…
Sales of imaging devices witnessed a steep decline during the pandemic as consumers remained at home and as such had little need for taking pictures or recording video. However, it is important to note that the category had already been in decline…
Overall sales of consumer electronics in Australia are stagnating in retail volume terms in 2023, albeit with mixed performances across the different categories. Consumer demand in many categories continued to soften after seeing strong growth during…
The growth of sweet spreads in 2023 can be attributed to a shift in consumer behaviour. As the cost of living increases, many Australians are opting to cook and dine at home more frequently. This change is being driven by the need to manage household…
The decline of cash was already evident in Australia prior to the pandemic, with the tough regulations imposed during this period causing the decline to rapidly accelerate. Cash usage has failed to rebound with many consumers and businesses having…
In 2023, sportswear in Australia has showcased remarkable resilience, and is set to exhibit sustained current value growth in this year, reflecting the nation’s unwavering enthusiasm for outdoor sports. Notably, this category has outperformed others…
Unlike many other apparel categories, hosiery is considered as a staple in wardrobes, with consumers regularly engaging in the purchase and replacement of these items. After seeing decline in 2020, the hosiery category has rebounded, and is set to be…
In 2022, Australia's decision to reopen its borders contributed significantly to the rebound in travel and tourism. However, the expected surge in international arrivals did not materialise as quickly as anticipated. Many Asia Pacific countries,…
Under prevailing economic uncertainty, low cost carriers are gaining favour among local consumers. Since Australia reopened its borders and eased COVID-19 restrictions, travel has embarked on a path towards recovery, significantly increasing airline…
Personal luxury retail value sales rose by 9% in 2023 to reach AUD8.6 billion, supporting growth recorded by leading brand providers, such as Louis Vuitton Australia Pty Ltd and L’Oréal Australia Pty Ltd. 2023 value sales growth was boosted by…
A heavy reliance on imported ingredients and overseas manufacturing continues to impact input costs for vitamins in Australia, with rising freight costs, rising ingredients prices, and delivery delays pushing up the average unit price for the…
With the ending of lockdowns, border closures, and other COVID-19-related restrictions over the course of 2022, Australia has begun to see a return to normality in 2023, with Australians settling into their new hybrid routines and lifestyles.…
Sales of wearable electronics continues to see strong growth in retail volume terms despite the challenging economic environment. The category received a boost during the pandemic as consumers became more health conscious and showed an increased…
The gum category is highly dependent on consumer mobility fuelling on-the go consumption. Gum had already been on a declining trend even before COVID-19, but mobility restrictions during the pandemic had a strong negative impact on the category, as…
Value sales of traditional toys and games in Australia experienced a double-digit decline in 2023, as high inflation and interest rates notably impacted the cost of living. This resulted in low consumer confidence as many Australians attempted to…
This report provides valuable insights into product innovation in Australia, analysing data from Euromonitor International’s Innovation platform. The report covers the food and beverage categories, showing the level of new brand and sub-brand launch…
Consumer appliances has confronted a series of challenges in Australia in 2023, with demand softening due to multifaceted economic factors. Primarily, the weakening macroeconomic conditions within Australia’s property market have had a pronounced…
Lodging in Australia is undergoing a significant transformation, driven primarily by changes in short-term rentals. There has been a notable decrease in listings on short-term rental platforms, and these changes are increasingly evident due to…
Tourism levels in Australia showed signs of recovery in 2023, despite the macroeconomic backdrop of high inflation and rising food and fuel costs triggered by the war in Ukraine. This represented an improvement on 2021 and 2022, when restrictions…
While milk formula is set to see slight retail current value growth in 2023, overall value sales will still be below those seen in 2019. The daigou channel (people who travel overseas to buy goods for someone who lives in China) accounted for a…
Protein/energy bars has been performing well, and is set to grow at almost the same rate as sports protein powder in 2023, accounting for between and quarter and third of value sales within overall sports nutrition in Australia. More companies are…
Dermatologicals is set to see a strong performance in 2023, with all the major categories seeing mid to high single-digit growth in retail current value terms. Antifungals (topical antifungals and vaginal antifungals) is one of the largest categories…
In 2023, flexible plastic, already the leading pack type in frozen processed meat, was also continuing to gain share in this category. Flexible plastic provides a barrier that helps protect the meat from freezer burn, which can occur when air meets…
Baked goods is set to see notable retail volume and current value growth in 2023, driven by increased demand, as Australians have opted to eat at home more frequently due to the rising cost of living. This trend has been further amplified by the…
In 2023, refrigeration appliances is set to encounter declines in both retail volume and current value terms, due to escalating cost-of-living pressures, which continue to exert strain on household expenditure. The Australian economic landscape has…
Microwaves, much like other major kitchen appliances, has faced subdued demand in 2023, due to the prevailing inflationary crisis, leading consumers to restrain their spending on renovation and appliance upgrades. Despite this, the rising cost of…
Both personal and commercial charge cards continue to witness a substantial increase in spending in 2023, although the category is largely driven by commercial cards. With activity in offices and the Central Business Districts throughout the country…
In 2022, following the easing of local pandemic-related travel restrictions, a strong public desire to explore again drove a full return to domestic travel in Australia. The affordability of domestic travel also played a key role in encouraging…
Cheese is an important part of consumers’ diet, as it is often consumed as both a snack and as part of a meal. Packaged hard cheese and soft cheese make up the largest proportion of total sales of cheese, while sales of processed cheese and…
Sales of televisions saw robust growth during 2020 and 2021 as lockdowns and home seclusion encouraged many consumers to invest in new or replacement units. This was inevitably followed by a drop in sales in 2022 as restrictions were lifted and…