Market research on consumer products, commercial industries, demo...
Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Australia. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.
Loans taken out for education purposes, which include the HECS-HELP loan provided by the government, continues to grow at a moderate rate in 2023. This reflects the high engagement of Australians with tertiary education, both universities and TAFE…
Both personal and commercial charge cards continue to witness a substantial increase in spending in 2023, although the category is largely driven by commercial cards. With activity in offices and the Central Business Districts throughout the country…
The year 2022 witnessed remarkable growth in womenswear in Australia, driven by local consumers emerging from lockdowns with a renewed interest in updating their wardrobe. This surge in demand translated into impressive gains in both retail current…
In 2023, sportswear in Australia has showcased remarkable resilience, and is set to exhibit sustained current value growth in this year, reflecting the nation’s unwavering enthusiasm for outdoor sports. Notably, this category has outperformed others…
Despite the expectation of slight current value growth, in 2023 menswear in Australia is facing declining volume demand, which is largely attributed to a noticeable fall in discretionary spending, driven by the ongoing cost-of-living crisis. Even…
In 2023, the Australian fashion industry has faced a complex landscape, characterised by economic challenges, including a cost-of-living crisis and high inflation. These factors prompted consumers to curtail non-essential spending. As a result,…
Unlike many other apparel categories, hosiery is considered as a staple in wardrobes, with consumers regularly engaging in the purchase and replacement of these items. After seeing decline in 2020, the hosiery category has rebounded, and is set to be…
In the dynamic footwear landscape in Australia, a tale of resilience and adaptability is unfolding. Despite facing headwinds from economic slowdown and soaring inflation, footwear is set to sustain steady growth in both retail volume and current…
As interest rates peaked in 2023, households, particularly those with mortgages, and low-income families, have faced increasing financial pressure, making it more challenging for parents to allocate discretionary spending towards clothing for their…
Apparel and footwear is navigating a complex landscape in Australia in 2023, marked by a series of challenges, most notably the cost-of-living crisis stemming from rising interest rates and increased energy bills. These factors have squeezed…
The year 2023 has presented significant challenges to apparel accessories in Australia, marked by the expectation of substantial declines in both retail volume and current value terms. These declines can be attributed to a confluence of factors, with…
In 2022, Australia's decision to reopen its borders contributed significantly to the rebound in travel and tourism. However, the expected surge in international arrivals did not materialise as quickly as anticipated. Many Asia Pacific countries,…
In 2022, following the easing of local pandemic-related travel restrictions, a strong public desire to explore again drove a full return to domestic travel in Australia. The affordability of domestic travel also played a key role in encouraging…
Lodging in Australia is undergoing a significant transformation, driven primarily by changes in short-term rentals. There has been a notable decrease in listings on short-term rental platforms, and these changes are increasingly evident due to…
There has been a surge in popularity of online travel intermediaries since the reopening of borders, primarily due to the convenience they offer to travellers. This trend is particularly evident in domestic travel in Australia, where online travel…
Under prevailing economic uncertainty, low cost carriers are gaining favour among local consumers. Since Australia reopened its borders and eased COVID-19 restrictions, travel has embarked on a path towards recovery, significantly increasing airline…
The COVID-19 pandemic placed health and wellness concerns front and centre in consumers’ minds, and this was a trend that was maintained in 2022. More and more consumers are making health a key priority in their daily lives, and actively looking for…
As a result of the COVID-19 pandemic, more and more consumers are prioritising their health and looking for ways to improve their overall health and wellbeing. With cardiovascular diseases on the increase in Australia, health concerns related to the…
Consumer concern for health and wellness continued to rise in 2022, driven primarily by the recent COVID-19 pandemic. Consumers have increasingly been looking for ways to adopt healthier living habits, and placing more and more focus on the foods…
The COVID-19 pandemic renewed consumers’ interest in health and wellness, and brought health issues to the fore. In 2022, many consumers were still concerned with infection and their ability to recover from the virus, and sought to improve their…
Consumers have become increasingly concerned about their general health and wellbeing as a result of the COVID-19 pandemic. In an effort to reduce the chances of infection and promote quick recovery, more and more consumers are looking for ways to…
The COVID-19 pandemic saw consumers place an increased focus on their overall health and wellbeing. More and more consumers looked for ways to maintain good health, as they became increasingly concerned about COVID-19 infection and their ability to…
The health and wellness industry continues to grow in importance post-pandemic as consumers become more aware of the negative health impact of processed foods, seeking healthier foods and beverages from a range of claims such as natural, organic,…
This report provides valuable insights into product innovation in Australia, analysing data from Euromonitor’s Innovation platform. The report covers the beauty, health and home categories, showing the level of new brand and subbrandlaunch activity.
In post-pandemic 2023, Australia sees a revival of light vehicle and car rental purchases as more people are drawn to novel car model features. With the nation’s declaration of net-zero carbon emissions by 2050, EVs, public transportation, and…
Value sales of premium and luxury cars remained fairly static at AUD11.3 billion in 2023, owing mainly to the challenges across the macroeconomic and geopolitical landscape. The shortage of new luxury cars available was a bottleneck for the industry.…
In 2022, Chobani from Bead Foods Pty Ltd launched a no added sugar yoghurt range, to meet the rising demand for healthier options. Yoghurt is considered a healthy food, containing nutritional benefits such as protein, calcium, and probiotics.…
Plant-based milk has been growing steadily in Australia, maintaining both value and volume growth, when its dairy counterparts have struggled to grow in terms of the latter measure. In a more recent development, the growth of oat milk has also been…
Personal luxury retail value sales rose by 9% in 2023 to reach AUD8.6 billion, supporting growth recorded by leading brand providers, such as Louis Vuitton Australia Pty Ltd and L’Oréal Australia Pty Ltd. 2023 value sales growth was boosted by…
Sales of chilled dairy desserts have been declining in volume terms, with consumers making their preferences clear about which types of food they want to purchase. Currently, such desserts are facing strong competition from snacks categories that…
Retail value sales of luxury goods in Australia increased by 5% in 2023 in current terms, amounting to AUD24.3 billion. The post-lockdown period saw a prevailing emphasis on recovery and a resurgence of customary consumer habits, encompassing…
Despite the disruption from the pandemic over the last three years, fine wine/champagne and spirits managed to post steady growth in Australia throughout this period, due to the strong demand for retail products to be enjoyed at home during the…
Tourism levels in Australia showed signs of recovery in 2023, despite the macroeconomic backdrop of high inflation and rising food and fuel costs triggered by the war in Ukraine. This represented an improvement on 2021 and 2022, when restrictions…
The full-fat fresh milk category has seen consistent growth in the last decade, and in 2023 is expected to account for over 70% of overall sales of fresh milk in Australia. Prior to this return to growth, skimmed (fat-free) milk was trending upwards,…
The dairy industry has been faced with a combination of challenges throughout 2023, impacting its overall output and performance. Headlining the difficulties has been the high rate of inflation for dairy products. According to the ABS Consumer Price…
Cheese is an important part of consumers’ diet, as it is often consumed as both a snack and as part of a meal. Packaged hard cheese and soft cheese make up the largest proportion of total sales of cheese, while sales of processed cheese and…
Within dairy, butter is the most consumed product within butter and spreads, with higher sales than margarine and spreads, and cooking fats combined. This was not always the case in Australia, as margarine was the more popular spread amongst…
While milk formula is set to see slight retail current value growth in 2023, overall value sales will still be below those seen in 2019. The daigou channel (people who travel overseas to buy goods for someone who lives in China) accounted for a…
With lockdowns being in the past, Australians have finally been able to return to their usual lifestyles. With physical activities such as sports returning to full capacity, the demand for wound care products has picked up over the last two years.…
As more consumers become concerned with their health and diet, the demand for weight loss products has increased in Australia. The weight management and wellbeing category is mostly made up of meal replacement products, which are typically powdered…
A heavy reliance on imported ingredients and overseas manufacturing continues to impact input costs for vitamins in Australia, with rising freight costs, rising ingredients prices, and delivery delays pushing up the average unit price for the…
Protein/energy bars has been performing well, and is set to grow at almost the same rate as sports protein powder in 2023, accounting for between and quarter and third of value sales within overall sports nutrition in Australia. More companies are…
Australian consumers have become increasingly aware of the need for high-quality sleep to improve their overall health. With sleep experts recommending over seven hours of sleep for adults for the best result, consumers are searching for ways to not…
Compared with previous years, the rate of vaccination for children in Australia has declined in 2023, leaving the younger demographic more vulnerable to colds and flu. Given the nation endured an extended influenza season, sickness amongst children…
Australians have become increasingly aware of the negative side-effects associated with smoking, with information being widely available online, and also due to warnings on cigarette packets. The persistent efforts from the Australian government to…
Demand for herbal/traditional products is set to continue to rise in 2023, driven by the health and wellness trend. As consumers seek to reduce their exposure to artificial ingredients and chemicals, Australians are becoming more and more interested…
Eye health is an ongoing concern for Australians, with this worsening for many people over the last five years. With rates of chronic eye conditions such as myopia increasing amongst consumers, there is growing demand for eye care products to help…
Diarrhoeal remedies is set to see solid growth in Australia in 2023, with more Australians finding themselves in need of such products compared with previous years. Australians are spending more time outside the home, and are once again vulnerable to…
Rising inflation in 2023 is placing downwards pressure on disposable incomes in Australia, which is having a significant impact on discretionary spending. While there is still robust interest in dietary supplements, such products are expensive, and…
Dermatologicals is set to see a strong performance in 2023, with all the major categories seeing mid to high single-digit growth in retail current value terms. Antifungals (topical antifungals and vaginal antifungals) is one of the largest categories…