Asia Pacific

Snacks in Indonesia has been showing signs of recovery following the disruptions of the COVID-19 pandemic, with social mobility gradually increasing. While the market is not fully recovered yet, there are still reasons for optimism, particularly with…

Snacks in India experienced strong double-digit value growth in 2022 supported by the strong performances of ice cream and chocolate confectionery. Post-pandemic, pent-up demand combined with the extended summer season drove the growth of ice cream,…

Overall snacks in Hong Kong is displaying a positive growth trajectory, buoyed by strategic product innovation and evolving consumer preferences. Despite the challenges posed by rising retail prices, manufacturers are leveraging new flavour profiles…

As consumers’ lives gradually returned to normal in 2023, retail current value sales of snacks experienced a return to growth. However, in 2024, the growth rate for snacks in China is set to slow slightly, becoming almost static, due to the impact of…

Overall, in 2023, snacks in Cambodia has thrived due to a combination of factors, including the recovery from the COVID-19 pandemic, the return of local and international tourism, manageable inflation (in comparison to other countries), and growing…

In 2023, snacks sales completely recovered from the impact of COVID-19 pandemic but faced a new set of challenges, namely inflation. Global inflation and currency depreciation caused prices to skyrocket. With prices of gas, electricity, raw…

Snacks is expected to register healthy volume and constant value growth in 2023, despite continuing economic uncertainty as a result of Russia’s invasion of Ukraine, supply chain disruptions, the meteoric rise in inflation and tightening monetary…

In 2023, e-vapour products in China witnessed an exceptional decline in retail current value sales, marking the lowest level of sales since 2014. This was due to the enforcement of “requirements of the Measures for the Administration of E-cigarettes”…

Smokeless tobacco, e-vapour products and heated tobacco in the Philippines benefited from regulatory efforts in 2023. Thanks to the proliferation of legislation that oversees production and sale of vapour products, e-vapour products and heated…

E-vapour products recorded another year of strong double-digit current value growth in Indonesia in 2023. The strong growth of e-vapour products in the country was supported by both established brands and new players entering the market, driving the…

Heated tobacco in Japan continued to see double-digit growth in retail volume terms in 2023. Heated tobacco is regarded by consumers as a relatively lower harm option compared with cigarettes, and the weaker smell of these products compared with…

Heated tobacco products saw solid current value growth and moderate retail volume growth in 2023. Compared with cigarettes, the competitive price of heated tobacco benefits the category. In addition, wider availability in convenience stores,…

There was continued double-digit constant value growth for e-vaping in Pakistan in 2023. Its consumer base was made up of people looking to quit smoking, as well as younger consumers, mainly under 20 years of age, who often have never smoked and…

The Indian government took measures to prohibit direct and indirect advertising of tobacco products, including smokeless tobacco, following its ratification of the World Health Organisation (WHO) Framework Convention on Tobacco Control (FCTC) and the…

Retail volume sales of smokeless tobacco, e-vapour products and heated tobacco plummeted in 2023, following the total ban of e-vapour products in Taiwan. However, heated tobacco products made strong progress from a low base. E-vapour products had…

In 2023, heated tobacco products in South Korea maintained double-digit retail volume and current value growth. The competition for the top spots in heated tobacco is intensifying. KT&G, Philip Morris Korea, and Rothmans Far East (BAT) are all…

Smokeless tobacco, e-vapour products and heated tobacco in Uzbekistan continued to see development at the end of the review period. E-vapour products, a new category in Uzbekistan created in the early review period, gradually emerged and gained…

Overall, it was a positive picture for smokeless tobacco, e-vapour products and heated tobacco in Azerbaijan in 2023. In terms of e-vaping products, closed system single use registered significant value and volume growth, with Chinese brands…

On 30 April 2022, the sale of alternative smoking products came to an end in Hong Kong. The legislation prohibited the import, promotion, manufacturing, sale, or possession of any kind of alternative smoking product, including e-vapour products and…

Smokeless tobacco, e-vapour products, and heated tobacco are banned in Singapore. Under the Control of Sale of Tobacco Products in Singapore, the sale, usage, and promotion of tobacco alternative products such as e-vapour products and heated tobacco…