Asia Pacific

Consumer foodservice saw growth in outlet numbers and transaction volumes in Hong Kong in 2023, along with significant current value growth. 2023 was a year of recuperation for consumer foodservice players in Hong Kong. The previous few years,…

In 2023, consumer foodservice in Singapore recorded moderate current value growth, signifying a marginal slowdown since the spikes of 2021 and 2022 when pandemic-related restrictions were first eased. The industry has had to contend with a number of…

After a challenging year in 2022, in 2023 full-service restaurants saw dynamic growth in volume transactions and current value sales in Hong Kong, even though outlet numbers remained fairly stagnant. However, amongst consumer foodservice players in…

In uncertain economic times marked by consumers’ rising budget concerns, chained full-restaurants in Singapore are implementing various strategies to enhance the perceived value of dining out for consumers. One common approach is to offer…

Jewellery witnessed double-digit current value growth in India in 2023. In this dynamic landscape, costume jewellery witnessed an unprecedented surge, boasting a high double-digit growth rate that surpassed the performance of fine jewellery. This…

In 2023, limited-service restaurants in Hong Kong saw stronger current value growth than in the previous year, along with rises in outlet numbers and transaction volumes. The year 2023 brought some respite to businesses in limited-service restaurants…

Post-pandemic, limited-service restaurants in Singapore have witnessed significant shifts in both on-site and off-site ordering methods, driven by shifting consumer preferences, safety concerns, and technological advancements. To prioritise safety…

Menstrual care in the Philippines enjoyed an improved performance in current value terms in 2023. Growth was supported by an increase in consumer mobility, including the return of women to their physical workplaces,

Retail sales of nappies/diapers/pants in the Philippines saw positive growth in current value terms in 2023, continuing the trend of the previous year. However, this was attributable to a large extent to inflationary pressures, as manufacturers,…

Personal accessories experienced remarkable current value growth in India in 2023, building on its recovery from the challenges of the pandemic period. With a notable resurgence in travel activities and a renewed focus on personal style, the industry…

Retail adult incontinence in the Philippines recorded healthy growth in both volume and current value terms in 2023, continuing the trend of the previous year. This was supported by improved economic conditions and a corresponding rise in disposable…

Retail tissue saw continued growth in both volume terms and current value terms in 2023. This trend was supported better economic conditions, combined with enhanced hygiene concerns as a result of the recent pandemic. The category is dominated by…

Self-service cafeterias in Hong Kong experienced significant declines in transaction volumes and current value sales in 2023, largely due to the decreasing number of outlets for one of the main players, Marugame Seimen. However, the channel did…

Catering for budget-conscious consumers in Singapore amid the uncertain economic situation reflects a strategic response to the evolving needs and preferences of the self-service cafeteria customer base. In Singapore, IKEA has long been synonymous…

Street stalls/kiosks returned to growth in current value terms in Hong Kong in 2023, with transaction volumes and outlet numbers also rising. Street stalls/kiosks in Hong Kong have become synonymous with local delicacies, offering a wide range of…

Street stalls/kiosks in Singapore are expected to be affected by the local government’s increasing focus on health and wellness. Singapore has been exploring potential regulatory measures aimed at lowering the sodium content in food since September…

Tissue and hygiene in the Philippines registered a positive performance in current value terms in 2023, continuing the trend of the previous year. Growth was supported by improved economic conditions and an increase in consumer mobility, as the…

In 2023, traditional and connected watches maintained significant current value growth in India, although connected watches surged ahead of traditional watches in terms of growth; a trend attributed to the increasing emphasis on fitness and health in…

Wipes in the Philippines saw buoyant growth in current value terms in 2023. Growth was supported by improved economic conditions and an increase in consumer mobility, as the country emerged from the COVID-19 pandemic. There was also a persisting…

The return to in-person schooling after the lifting of COVID-19 restrictions in India provided a boost to writing instruments in 2023, with double-digit current value growth maintained. With schools fully reopened, students are attending classes in…

Though away-from-home tissue and hygiene registered double-digit current value growth in Kazakhstan in 2023, constant value sales fell, as continuing rising costs hit profitability. Away-from-home hygiene, and in particular AFH adult incontinence,…

The rebound of tourism and foodservice continued to boost growth in away-from-home tissue and hygiene in 2023. Indeed, the post-pandemic landscape means borders have reopened, travel and tourism have resumed, and foodservice and hospitality…

Away-from-home tissue and hygiene in Guatemala registered double-digit current value growth, though there was a marginal fall in constant value sales, as continuing soaring costs hit profitability. Value sales mainly consisted of away-from-home…

Away-from-home (AFH) tissue and hygiene in Taiwan saw buoyant growth in current value terms in 2023, continuing the trend of the previous year. This was due to the return of consumers to their familiar pre-pandemic lifestyles, including more frequent…

Away-from-home (AFH) tissue in Thailand experienced notable growth in current value and volume terms in 2023, propelled by the rise in domestic tourism and international visitors. This expansion was particularly pronounced due to the heightened…

Menstrual care registered both healthy current value and volume growth in Kazakhstan in 2023. However, with inflation still being high, there was a slight fall in constant value sales, as rising costs hit profitability and consumers also traded down…

Standard towels maintained their popularity in menstrual care in Malaysia in 2023, thanks to their affordable prices and good protection. Despite the rise in demand for added-value options in tissue and hygiene (eg eco-friendly products, etc.),…

Menstrual care in Pakistan registered constant value growth, in spite of crippling inflation. However, volume sales fell slightly. Significant work is also being done by NGOs such as UNICEF to remove cultural taboos around menstruation and this is…

Menstrual care in Taiwan saw a improved performance in current value terms in 2023. However, this was attributable to inflationary pressures, as rising raw material and supply chain costs, combined with a reduction in the number of promotional…

The surge in popularity of pant-type menstrual care products, notably among teenagers facing heavier flows, has prompted various brands to diversify their offerings. Responding to this trend, the market has seen increased innovation, with brands…

While nappies/diapers/pants registered a double-digit increase in value sales in Kazakhstan in 2023, constant value sales fell. Continuing high inflation hit profitability and also saw consumers trading down, as purchasing power fell. As such, there…

Sales in nappies/diapers/pants in Malaysia were driven by the performance of disposable pants in 2023. Such products are seen as the most convenient option, as they are easy to change and suitable for active babies and small children. Notably, the…

Nappies/diapers/pants performed strongly in Pakistan in 2023, registering both healthy constant value and volume growth. Continuing population growth contributed to the increased demand. Also, with more women working outside the home and needing…

Nappies/diapers/pants in Taiwan registered another year of positive current value growth in 2023. However, this was mainly attributable to rising unit prices, rather than any real increase in demand. However, while overall volumes remained flat…

Thailand’s declining birth rate negatively impacting the demand for nappies/diapers, which continued to report declining sales in retail volume terms in 2023. Consumers in Thailand are choosing to start a family later with more women focusing on…

Retail adult incontinence registered moderate volume growth In Kazakhstan in 2023, though constant value sales fell, as rising costs hit profitability. Consumers also traded down as much as possible, due to high prices. That being said, an ageing…

The ageing population in Malaysia acted as a key driver of growth in retail adult incontinence in 2023. We also note that Rx/reimbursement adult incontinence is not relevant in the country, which further supports growth in a retail sense.

CATEGORY DATA

Retail adult incontinence in Taiwan saw buoyant growth in current value terms in 2023, continuing the trend of the previous year. This was attributable to a rapidly increasing ageing population, increasing levels of mobility, including domestic and…

Thailand's demographic landscape is undergoing a significant transformation with its population undergoing a period of rapid ageing. This demographic shift is proving to be a pivotal factor in driving demand for retail adult incontinence products.…

There was a fall in constant value sales for retail tissue in Kazakhstan in 2023. Volume growth was also subdued, in spite of continuing population growth. Russia is a key exporter of cellulose, but due to the war in Ukraine and sanctions, it found…

We note a trend towards premiumisation in retail tissue in 2023 in Malaysia. This is evidenced by Vinda Deluxe (Vinda Malaysia Sdn Bhd) continuing to grow its share. This player uses strong marketing and promotional campaigns across online platforms,…

Retail tissue in Pakistan performed strongly across the board in 2023 in terms of volume growth. Toilet paper, in particular, registered significant growth, with volume sales increasing by a fifth. Continuing population growth supported increased…

Retail tissue in Taiwan saw a vastly improved performance in and current value terms in 2023. This trend was due to some extent to rising raw material and supply chain costs, which led to price increases across their category. Retailers and…

Retail tissue saw accelerated growth in Thailand in 2023 with a notable increase in retail volume terms. This was driven by evolving trends in family hygiene practices, particularly in rural areas where there has been a transition to using retail…

An ageing population supported continued healthy value and volume growth of Rx/reimbursement adult incontinence in Kazakhstan in 2023. However, with the economy under strain, coupled with the consumer group expanding, the government is considering…

During quarter one of 2023, Cambodia saw robust household consumption growth, attributed to a significant 1% drop in inflation compared to late 2022. This reduction bolstered consumers' purchasing power, lowering overall costs. With increased…

Kazakhstan has strong trade links with Russia and its war in Ukraine is negatively impacting the economy and leading to high inflation. Inflation continued to be very high in 2023, though it did ease at the end of the year due to monetary tightening.…

Tissue and hygiene in Malaysia was being affected by inflationary pressures in 2023, notably so with regards to food inflation impacting consumers’ spending power. This is even noted in staples such as rice, placing extra pressure on consumers’…

Tissue and hygiene registered a slight increase in constant value sales in Pakistan in 2023. Inflation continued to be very high and was being driven by several factors, including international commodity prices, global supply disruptions, flood…