Understand the cultural and socioeconomic influences that shape i...
Understand the cultural and socioeconomic influences that shape industry demand throughout Asia-Pacific, with local insight, market statistics and analysis ranging from strategic regional overview to in-depth coverage by country or city.
In 2022, retail in Pakistan was severely impacted by the devastating floods and the economic crisis. Dwindling consumer purchasing power, supply chain disruptions, reduced agriculture output, weak lending activity by commercial banks and currency…
Sri Lanka experienced an economic crisis in 2022 with hyperinflation and severe import restrictions due to a lack of dollars. Many retailers struggled to meet demand with the country experiencing severe shortages, including for key products such as…
Despite the deleterious impact of the COVID-19 pandemic, Uzbekistan recorded positive annual real GDP growth of 1.9% in 2020. With the reopening of the economy, as well as higher state investment and a recovery in remittance inflows that bolstered…
Detergent tablets within detergents in laundry care – the largest home care category in China – recorded double-digit percentage growth in 2022, which benefited the packaging unit volume sales of its dominant pack type – other rigid containers.…
Flexible plastic is the dominant pack type in India’s home care market. The presence of numerous small players in the marketplace is a significant contributory factor to this trend. As these small players are trying to compete with the larger,…
Surface care remained the biggest home care category in packaging unit volume terms in Hong Kong in 2022. Innovative measures to make cleaning more convenient and sustainable for consumers were being seen within this category. For example, Hong Kong…
Even though the impact of the pandemic was gradually waning in Singapore, many offices chose to continue operating in a hybrid or remote work mode. This therefore saw many consumers continuing to spend more time at home than had been the case prior…
In spite of the slight growth spikes seen in home care packaging in 2020 and 2021 as a result of home seclusion and heightened health awareness due to the COVID-19 virus, this industry’s unit volumes continued to grow in 2022. Growth was slightly…
In 2022, plastic pouches used for packaging liquid detergents dominated the market in terms of retail unit volume sales. This was due to their cost-effectiveness compared to traditional rigid packaging like bottles, which helped manufacturers save on…
One of the top brands in surface care – Cif by Unilever – with a value share of around 20% in this category in 2022, has been using innovative packaging and formulations to attract consumers. For example, it launched spray bottles that are refillable…
The retail packaging unit volumes of floor cleaners recorded positive growth in 2022. This can be attributed not only to the fact that Indonesians are prioritising cleanliness and maintaining a tidy living environment, but also to the increased time…
The continued share gains being made by plastic pouches in home care packaging in Japan can be attributed to this pack type being lightweight and easy to handle, making them a popular choice for home care products such as laundry detergents and…
Prior to the pandemic, volume sales of home care products in Malaysia had been growing due to rapid urbanisation and an increased awareness of the need to maintain a hygienic living environment. The pandemic accelerated growth in the category in 2020…
Flexible plastic continued to account for the vast majority of the packaging unit volumes used in the home care industry in the Philippines in 2022. Flexible plastic also saw strong growth in 2022 as the country experienced a rise in inflation in…
Recent policies are eroding democracy and corruption is rife, although economic freedom has improved in the short term. The economy has proven to be resilient, helped by higher exports, whilst inflation is moderating and the prospects for foreign…
Malaysia’s economic freedom is ‘moderately free’ and the state is addressing corruption. However, the new government has yet to prove its democratic credentials. The economy grew extremely strongly in 2022 and, although output expansion is expected…
India has a relatively stable political environment, but discrimination of minority groups is on the rise and the country has weak state finances. Economic development has outpaced peers and prospects for international trade are positive, although…
On 30 April 2022, the sale of alternative smoking products came to an end in Hong Kong. The legislation prohibited the import, promotion, manufacturing, sale, or possession of any kind of alternative smoking product, including e-vapour products and…
E-vapour and heated tobacco products remains an underdeveloped category in Vietnam, however, this is expected to develop further over the forecast period. During 2022, the Vietnamese government and associated authorities, especially the Ministry of…
In 2022, the alcoholic drinks market in Indonesia experienced significant recovery on the back of the easing of the restrictions that were imposed to limit the spread of COVID-19 and consumers becoming more confident about dining out. The revival of…
Growth in on-trade consumption of alcoholic drinks remained strong in 2022, as following the relaxation of restrictions in 2021, restrictions on dine-in were fully removed in Singapore in 2022. From 29 March 2022, the 22.30hrs cut-off for the sale…
The total consumption of alcoholic drinks in Thailand has started recovering from the impact of the COVID-19 crisis through all channels, especially in foodservice. The Thai Government has now ended the restrictions that it imposed to limit the…
Multi Bintang Indonesia PT Tbk continues to lead the Indonesian beer category, with its strength founded on its wide range of products - which includes but is not limited to lager, flavoured lager, low alcohol and non alcoholic beer - as well as…
On-trade beer consumption continued to increase strongly in 2022, as following the relaxation of restrictions in 2021, restrictions on dine-in were fully removed in Singapore in 2022. From 29 March 2022, the 22.30hrs cut-off for the sale and…
Following a further slowdown in the number of new COVID-19 cases in 2021, consumers and businesses, including the beer industry, seemed to be dealing with yet another serious inflation problem in 2022. The increase in production, shipping, and…
Digital marketing has emerged as one of the most effective methods to boost chocolate confectionery sales in Indonesia, amidst a growing number of tech-savvy consumers in the country. One of the main advantages of digital marketing is the ability to…
Sales of chocolate confectionery remained stable during 2020 and 2021 as sales benefited from robust at-home consumption during the COVID-19 pandemic. However, the category has seen stronger growth in 2022 and 2023 with demand picking up as…
Cider faces significant competition in the on-trade setting. Amongst the products providing notable competition to cider is shochu/soju. In the Indonesian market, shochu/soju is mostly consumed mixed with juice, which dilutes it to a similar level of…
Despite the easing of restrictions on nightlife businesses, the on-trade consumption of cider/perry failed to return to growth in 2022. However, the strongest volume decline was seen by the off-trade channel. Historically, much of the consumption of…
The cider/perry market has benefited significantly from the removal of restrictions imposed to limit the spread of COVID-19. This is due to the fact that cider/perry is most popular through foodservice channels, as well as amongst health conscious…
Distribution channels play a crucial role in sales of gum, ensuring on-the-go and impulse purchase accessibility for consumers. Supermarkets and hypermarkets have long been the primary sales points for gum, offering a wide variety of options for…
It has been a challenging few years for sales of gum in the Philippines. The discretionary character of gum makes it is easy for consumers to sacrifice gum, especially if they have limited finances, which many have as a result of the economic impact…
Unilever Indonesia Tbk PT is the leading player in 2023, holding just under half of all company shares. The company’s success is thanks to its overall ice cream portfolio, including brands such as Paddle Pop, Wall’s, Cornetto, Magnum, and Feast.…
Ice cream suffered heavy losses in 2020 following the outbreak of COVID-19 and the introduction of restrictions, but the category has since been on the path to recovery. This began in 2021 as sales were boosted by e-commerce and continued into 2022…
As one of the biggest local producers of alcoholic drinks and RTDs in Indonesia, Orang Tua Group has sought to develop strategies to boost the performance of RTDs, which has struggled in recent years. Sales of RTDs have been on a trend of general…
On-trade volume sales of RTDs witnessed further dynamic growth in 2022. Sales were impacted by the removal of capacity limits on nightlife establishments as COVID-19 safe management measures continued to ease. Efforts by operators to encourage…
RTDs returned to volume growth in 2022 following two years of significant decline due to the markedly changed conditions of the COVID-19 crisis. However, sales remained well below the levels seen immediately prior to the pandemic. Despite the…
Garudafood Group maintains its lead in savoury snacks with its top Garuda brand (in nuts, seeds and trail mixes). The player also offers a diverse product range, with brands Pilus (in puffed snacks), Leo (in salty snacks/ potato chips), and Gery (in…
Thanks to the favourable economic performance and sustained marketing efforts of incumbent players such as Toby Marketing, Leslie Corp, and Universal Robina Corp sales of savoury snacks returned to growth in retail volume terms in 2022. The…
Snacks in Indonesia has been showing signs of recovery following the disruptions of the COVID-19 pandemic, with social mobility gradually increasing. While the market is not fully recovered yet, there are still reasons for optimism, particularly with…
Following a remarkable performance across snacks in the Philippines in 2022, there has been an overall deceleration of sales growth in 2023 as consumers have moved towards a normalisation of their spending behaviour. The market witnessed an ongoing…
Shochu/soju has been experiencing growth in the Indonesian market supported by the general rise in interest in Korean culture, and particularly K-Pop, across the globe. In recent years, there has also been more product variation available in the…
In 2022, enthusiastic bar-goers drove strong on-trade volume growth for spirits. The full reopening of nightlife venues drove the growth of Singapore’s bar and cocktail scene, as businesses saw a rise in reservations. Singapore has a world-renowned…
The increase in the global oil price has had a notable impact on the price of spirits, particularly imported products. This is due to the pricing domino effect caused by related increases in production costs, shipping expenses, and packaging costs…
The growing health-consciousness trend in Indonesia has led to an increased demand for sugar-free, reduced-sugar, and functional confectionery products, as consumers seek guilt-free alternatives to traditional sweets. Functional ingredients, such as…
Mayora Indah Tbk PT maintains its overall company lead in sweet biscuits, snack bars and fruit snacks, however, in brand terms, it is Nabati (from Kaldu Sari Nabati Indonesia PT) which beats Mayora Indah’s Roma Wafello to the top brand place. Indeed,…
Sweet biscuits, snack bars and fruit snacks witnessed declining sales in both volume and value terms in 22020 and 2021. This was mainly due to the contraction in sales of sweet biscuits, with major companies in this area such as Monde Nissin Corp and…
Compared to Old World wines, New World wines are generally sweeter and are, therefore, gaining in popularity amongst consumers in Indonesia, especially domestic consumers. In terms of pricing, New World wines are also generally more affordable than…
After the emergence of the pandemic in 2020, on-trade sales of wine plummeted. This was followed by a strong rebound and renewed interest in 2021 and 2022, although on-trade demand had yet to completely normalise to the pre-pandemic level in 2022.…
With the reopening programme implemented by the Thai Government and the removal of restrictions in 2022, consumers are returning to familiar lifestyles and tending to shift their consumption back to their original habits. For example, some consumers…