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Asia Pacific

Understand the cultural and socioeconomic influences that shape i...

Understand the cultural and socioeconomic influences that shape industry demand throughout Asia-Pacific, with local insight, market statistics and analysis ranging from strategic regional overview to in-depth coverage by country or city.

Country Report

Energy Drinks in Indonesia

Jan 2024

Off-trade volume sales of energy drinks continued their slow recovery in 2023, following two previous years of double-digit growth, though growth was substantially slower than that which was recorded in 2021 and 2022. Sales in 2023 were supported by…

USD 1,195
Country Report

Energy Drinks in Japan

Nov 2023

Energy drinks is set to record falling off-trade volume sales in 2023, with price increases by leading manufacturers a major factor contributing to decline. In response to the rising costs of materials, packaging, and transportation, energy drinks…

USD 1,195
Country Report

Energy Drinks in Kazakhstan

Jan 2024

Energy drinks remained the most dynamic area in soft drinks; however, growth has slowed in 2023 due to gradual market saturation and media coverage of the potential health risks associated with these drinks. Furthermore, there has been increased…

USD 1,195
Country Report

Energy Drinks in Malaysia

Feb 2024

Sales in energy drinks are only seeing modest off-trade growth, as the category has a fairly limited consumer audience and faces competition from other soft drinks. On the positive side, the revival of domestic and international travel helps to…

USD 1,195
Country Report

Energy Drinks in Pakistan

Jan 2024

Energy drinks registered a steep decline in volume sales in 2023, as soaring inflation dampened demand and consumers prioritised essentials. In addition, as energy drinks are more expensive than other soft drinks such as carbonates, this further…

USD 1,195
Country Report

Energy Drinks in Singapore

Dec 2023

Off-trade volume growth of energy drinks in Singapore in 2023 is expected to be relatively stagnant, with only negligible growth, and this performance is expected to be maintained in the coming years. The sustained consumption of energy drinks can…

USD 1,195
Country Report

Energy Drinks in South Korea

Dec 2023

Energy drinks is set to see dynamic double-digit off-trade and on-trade volume growth in 2023. On-trade sales were hit hard by the pandemic, and despite strong growth, sales are not expected to return to the 2019 level in 2023. However, the off-trade…

USD 1,195
Country Report

Energy Drinks in Taiwan

Dec 2023

Energy drinks showed another positive performance in 2023, with growth in off- and on-trade volume sales remaining robust. As the pace of life in Taiwan accelerated in line with the return to pre-pandemic routines, overall demand was buoyed by…

USD 1,195
Country Report

Energy Drinks in Thailand

Jan 2024

Off-trade sales of energy drinks registered a decline in volume terms in 2023, with price increases by leading manufacturers being a major factor behind this trend. This was due to a number of factors, including roll-out of the third phase of the…

USD 1,195
Country Report

Energy Drinks in the Philippines

Dec 2023

2023 proved to be another good year for energy drinks, with volume sales exceeding pre-COVID-19 levels.

USD 1,195
Country Report

Energy Drinks in Uzbekistan

Jan 2024

The popularity of energy drinks is on the rise in Uzbekistan, with strong double-digit growth rates in volume and value terms. The perception of energy drinks as a source of energy, coupled with the ongoing urbanization trend, continues to play a…

USD 1,195
Country Report

Energy Drinks in Vietnam

Dec 2023

Energy drinks has continued to record positive growth in both off-trade and on-trade volume terms in 2023. Energy drinks are particularly popular amongst younger consumers, who value them for their sweet flavour, as well for their ability to offer a…

USD 1,195
Country Report

Juice in Azerbaijan

Nov 2023

In 2023, the juice category continues to witness very low growth in retail volume terms, although the slowdown in unit price growth has been a positive trend. By contrast, on-trade juice volume sales are enjoying double-digit growth as the channel…

USD 1,195
Country Report

Juice in China

May 2024

Juice in China saw off-trade volume and current value declines in 2023. This was mainly due to increasing health awareness amongst consumers, and therefore a decline in the popularity of juice drinks and nectars, which often have high sugar content…

USD 1,195
Country Report

Juice in Hong Kong, China

Apr 2024

Since the lifting of COVID-19 restrictions in late 2022, juice in Hong Kong has demonstrated a steady recovery. However, unlike other soft drinks categories, juice has not benefited as much from the resumption of tourist flows and increased foot…

USD 1,195
Country Report

Juice in India

Apr 2024

India's youthful population, with 327 million millennials and 378 million Generation Z individuals as of 2023, has become a significant driver of juice consumption in the country. This young demographic, combined with growing health consciousness, is…

USD 1,195
Country Report

Juice in Indonesia

Jan 2024

Off-trade volume sales rose robustly for juice in 2023, following a year of strong double-digit growth in 2022. Juice drinks (up to 24% juice) remained the largest member of the overall category and has been leading growth in terms of off-trade…

USD 1,195
Country Report

Juice in Japan

Nov 2023

In 2023, total volume sales of juice are set to decrease compared with 2022. On-trade volume sales are expected to increase thanks to a continued rebound in demand as the legal status of COVID-19 was downgraded to Class 5 in May. However, off-trade…

USD 1,195
Country Report

Juice in Kazakhstan

Jan 2024

Juice continued to show positive volume growth in 2023 thanks to slowed unit price growth and the popularity of juice drinks. Juice drinks are more affordable than 100% juice or nectars, and they are generally perceived to be less sugary drinks that…

USD 1,195
Country Report

Juice in Malaysia

Feb 2024

Off-trade volume sales are lower than those in on-trade channels in juice, albeit still remaining positive. Consumers with large families (at least four persons per household) tend to prefer liquid concentrates over juice, seeing such as offering…

USD 1,195
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