Underpinned by rising wellness demand, menstrual care has witnessed a consumer shift towards holistic self-care in recent years, with products and services offering security and comfort across targeted use occasions gaining favour.
As inflation begins to cool down worldwide due to slower economic growth, stricter monetary policies of banks and supply chain improvements, Japanese consumers are still struggling to deal with the country’s inflationary environment as households are dealing with unfamiliar rises in consumer goods prices while not seeing wages keep pace.
As the world grapples with a new economic reality shaped by inflation, geopolitical tensions, demographic shifts and a climate crisis, understanding shifts in consumer lifestyles, value perceptions and priorities are pivotal for identifying key trends and short-term to long-term growth opportunities in consumer tissue industry.
In light of the inflationary pressure being experienced in the region, which is impacting the majority of mass consumption categories, the Tissue & Hygiene industry is encountering novel challenges in contending with the preferences of a consumer base actively seeking affordability and product quality.
Women’s Health has been identified by industry leaders and through Euromonitor International’s global analyst network as one of the most commercially relevant themes across a wide range of consumer-facing industries, including health, beauty, nutrition, feminine care and lifestyle sectors.
Tissue World is setting up in Düsseldorf for the first time, bringing together thousands of industry professionals for three days of trading, learning, and networking in one of Europe’s most mature tissue markets.
Use this webinar as an opportunity to engage with experts from the industry and commentators with an external viewpoint. Supply chains, geopolitics, consumer behaviour, leadership strategies – we invite you bring your curiosity, ideas and questions.
Consumer expectations for holistic care are growing, and businesses are setting sights on new opportunities, accelerating industry convergence within women’s wellness. This article explores how this is unfolding in North America across five prominent industries—sanitary protection, adult incontinence, skin care, sexual health and gut health— and discusses opportunities and challenges ahead.
The consumer tissue and hygiene industry is expected to see continued growth beyond 2021, supported by improved health awareness, product accessibility and incomes, particularly in developing markets. As consumers continue to prioritise efficacy, multifunctionality, value, and a clean and ethical positioning, brands that are accessible, purpose-driven, digitally-savvy and keen to build around consumer need states are most likely to thrive in the long run.